1
Insider
Istanbul, Turkey
marketing technology company that provides solutions to help businesses enhance their customer engagement and experience
- Revenue
- $150M
- Customers
- 1K
- Year founded
- 2012
- Funding
- $272.1M
- Team size
- 1.6K
- Growth
- 36.36%
Top 3 Push Notification Software Companies $100M+ Revenue (September 2026)
As of September 2026, Latka tracks 3 push notification software companies with $100M+ in annual revenue. They have combined revenues of $350M and employ 2.6K people. They have raised $773.4M and serve 500M customers combined.
Every company below sells push notification software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Push Notification Software Companies do
Push notification software enables businesses to send timely and relevant messages directly to users' devices, including smartphones, tablets, and desktop computers. These alerts appear even when users are not actively using the corresponding application or website, ensuring crucial information reaches them promptly. Common use cases include notifying users about new content, special promotions, or updates, enhancing user engagement without requiring direct interaction from the user. Typical features of push notification software include segmentation capabilities to tailor messages based on user behavior and preferences, scheduling options to send notifications at optimal times, and analytics tools to measure engagement and effectiveness. Buyer personas often include marketing professionals, product managers, and customer engagement teams who seek to foster a closer relationship with their audience through direct communication.
- Companies
- 3
- Revenue
- $350M
- Funding
- $773.4M
- Employees
- 2.6K
Filters
Sorting: Highest -> Lowest
Top Push Notification Software Companies $100M+ Revenue
Showing 3 of 3 companies ranked by annual revenue.
- Revenue
- $100M
- Customers
- 500M
- Year founded
- 2014
- Funding
- $461M
- Team size
- 757
3
Customer.io
Portland, Oregon, United States
Customer.io is a SaaS messaging and marketing automation platform founded in April 2012 by Colin Nederkoorn and a co-founder he met while working in New York. The company enables businesses to send targeted emails and other messages based on user behavior, with the original product focused on converting free users to paid customers through trigger-based messaging. Twelve years after founding, the company has grown well beyond its initial goal of five paying customers at $10 per month each. Nederkoorn described the company's growth arc in a September 2024 talk, noting that Customer.io reached $1 million in ARR by 2014 and continued scaling through the $1 million to $10 million range by refining its core product rather than reinventing it. The company has since grown to a team of approximately 250 people and maintains a customer success team of roughly 35 customer success managers. One of the company's original five founding customers from 2012 remains active today and has generated more than $100,000 in lifetime value. The company operates as a bootstrapped or lightly funded business, with Nederkoorn emphasizing a deliberate preference for reaching cash-flow breakeven rather than relying on investor capital. A formal board was not established until 2017, five years after founding, and the company has since built out a full executive team including a Chief Revenue Officer and a Chief Marketing Officer.
- Revenue
- $100M
- Customers
- 2.9K
- Year founded
- 2012
- Funding
- $40.3M
- Team size
- 250
Frequently asked questions about Push Notification Software Companies $100M+ Revenue
How many push notification software companies with $100M+ in annual revenue are there?
Latka tracks 3 push notification software companies with $100M+ in annual revenue. Together they generate $350M in annual revenue and employ 2.6K people.
Which push notification software company with $100M+ in annual revenue is the largest?
Insider is the largest, with $150M in annual revenue, founded in 2012.
How much revenue does a typical push notification software company with $100M+ in annual revenue make?
The average push notification software company in this list makes $116.7M a year, across 3 companies with reported revenue. They serve 500M customers combined.
Who are the leading Push Notification software vendors with $100M+ in annual revenue?
Ranked by annual revenue, the leaders are Insider, MoEngage and Customer.io.
How much funding have push notification software companies with $100M+ in annual revenue raised?
The 3 push notification software companies with $100M+ in annual revenue tracked here have raised $773.4M in disclosed funding between them.
Related Marketing Software categories
Inclusion Criteria
- Must enable the sending of real-time alerts and messages to users' devices. - Should provide features for targeting specific user segments based on demographics or behavior. - Needs to support various platforms, including mobile apps, websites, and browsers. - Must include analytics tools to track the performance of sent notifications. - Not just for sending messages; must also allow for user interaction or engagement tracking.