Istanbul, Turkey
marketing technology company that provides solutions to help businesses enhance their customer engagement and experience
- Revenue
- $150M
- Customers
- 1K
- Year founded
- 2012
- Funding
- $272.1M
- Team size
- 1.6K
- Growth
- 36.36%
As of August 2026, Latka tracks 54 push notification software companies. They have combined revenues of $681.2M and employ 4.5K people. They have raised $977.5M and serve 511.7M customers combined.
Every company below sells push notification software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Push notification software enables businesses to send timely and relevant messages directly to users' devices, including smartphones, tablets, and desktop computers. These alerts appear even when users are not actively using the corresponding application or website, ensuring crucial information reaches them promptly. Common use cases include notifying users about new content, special promotions, or updates, enhancing user engagement without requiring direct interaction from the user. Typical features of push notification software include segmentation capabilities to tailor messages based on user behavior and preferences, scheduling options to send notifications at optimal times, and analytics tools to measure engagement and effectiveness. Buyer personas often include marketing professionals, product managers, and customer engagement teams who seek to foster a closer relationship with their audience through direct communication.
Sorting: Highest -> Lowest
Showing 10 of 54 companies ranked by annual revenue.
Istanbul, Turkey
marketing technology company that provides solutions to help businesses enhance their customer engagement and experience
Portland, Oregon, United States
Customer.io is a SaaS messaging and marketing automation platform founded in April 2012 by Colin Nederkoorn and a co-founder he met while working in New York. The company enables businesses to send targeted emails and other messages based on user behavior, with the original product focused on converting free users to paid customers through trigger-based messaging. Twelve years after founding, the company has grown well beyond its initial goal of five paying customers at $10 per month each. Nederkoorn described the company's growth arc in a September 2024 talk, noting that Customer.io reached $1 million in ARR by 2014 and continued scaling through the $1 million to $10 million range by refining its core product rather than reinventing it. The company has since grown to a team of approximately 250 people and maintains a customer success team of roughly 35 customer success managers. One of the company's original five founding customers from 2012 remains active today and has generated more than $100,000 in lifetime value. The company operates as a bootstrapped or lightly funded business, with Nederkoorn emphasizing a deliberate preference for reaching cash-flow breakeven rather than relying on investor capital. A formal board was not established until 2017, five years after founding, and the company has since built out a full executive team including a Chief Revenue Officer and a Chief Marketing Officer.
Netherlands
Introducing MagicPush an easy and affordable push notification service for web apps. Easily integrate into your app using our Javascript, React and Vue library. Send translated notifications from our dashboard and schedule notifications using our calendar.
San Mateo, California, United States
Developer of customer engagement platform intended to send push notifications. The company's platform leverage machine learning to send communications at the optimal time by creating personalized messages and send them to the right audiences by comparing performance, enabling clients to deliver engaging mobile and web push messages across all platforms.
Austin, Texas, United States
Digital subscriber and messaging platform (push, email, and SMS) used by more than 10,000 websites worldwide
Dublin, Leinster, Ireland
Xtremepush is the leading CRM and Loyalty Marketing solution that enables companies to leverage real-time data, AI, and gamification to turn visitors into loyal customers. All with one unified solution. It enables high-velocity companies to build, grow, and retain strong customer relationships through personalised, relevant, and timely communication. With a true Single Customer View at its core, Xtremepush provides actionable customer intelligence that drives engagement, conversion, and revenue across all channels, while putting customer retention first. The company was named in the 2019 & 2020 Gartner Magic Quadrants for Mobile Marketing Platforms.
Porto, Matosinhos, Portugal
E-goi is a pioneering omnichannel marketing automation company, headquartered in Matosinhos, Portugal. For 20 years, we have helped B2C brands of all sizes achieve their marketing goals with innovative and effective solutions. Our mission is to transform the way businesses communicate with their customers, providing personalized and integrated experiences across all channels. We offer an AI-powered platform that goes beyond the basics, with solutions ranging from email marketing and SMS to push notifications and artificial intelligence. We stand out in the market for our ability to create campaigns that not only convert but also foster loyalty. Our focus is to maximize ROI, ensuring every interaction is relevant and effective. With over 750.000 users across 40 countries, we believe every business is unique, which is why we offer a range of plans and customized solutions tailored to the specific needs of each client. We support businesses looking to automate their operations and create innovative marketing strategies, connecting the physical and digital through our phygital solutions. E-goi is the ideal partner for businesses that want to grow in a scalable and sustainable way, with an easy-to-use platform and strategic support that ensures success at every stage of the customer journey.
Latka tracks 54 push notification software companies with reported revenue. Together they generate $681.2M in annual revenue and employ 4.5K people.
Insider is the largest, with $150M in annual revenue, founded in 2012.
The average push notification software company in this list makes $12.6M a year, across 54 companies with reported revenue. They serve 511.7M customers combined.
Ranked by annual revenue, the leaders are Insider, Customer.io, MoEngage, PlayStudio Apps and OmniSend.
The 54 push notification software companies tracked here have raised $977.5M in disclosed funding between them.
- Must enable the sending of real-time alerts and messages to users' devices. - Should provide features for targeting specific user segments based on demographics or behavior. - Needs to support various platforms, including mobile apps, websites, and browsers. - Must include analytics tools to track the performance of sent notifications. - Not just for sending messages; must also allow for user interaction or engagement tracking.
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