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Adthena is a search intelligence platform that shows enterprise brands and agencies what competitors do in paid search, tracks their visibility in Google AI Overviews and AI answers such as ChatGPT's, and catches trademark infringement and brand bidding.

adthena.comLinkedInUpdated Nov 6, 2026
Annual revenue
$22.8M
Dec 2025 · Companies House+14% YoY
Latka List
#239
of 1,297 interviewed companies
Total raised
$26.9M
6 rounds
Employees
118
Dec 2025
Customers
397

Adthena revenue

Adthena's annual revenue was $22.8M in December 2025 (Companies House). That is up 14% from $19.9M a year earlier. Adthena is #239 on the Latka List. The list ranks the 1,297 companies Nathan Latka has interviewed by revenue.

$0
$10M
$20M
$0
–
$7.5M
$7.4M
$9.2M
$14.7M
$16M
$17.9M
$19.9M
$22.8M
2012…2013–1720182019202020212022202320242025
ReportedFounded 2012 at $0; every reading has its own bar
All 8 revenue readings, with sources
As ofRevenueSource
2018$7.5MIan O'Rourke on cameraWatch at 8:03
Dec 2019$7.4MCompanies House
Dec 2020$9.2MCompanies House
Dec 2021$14.7MCompanies House
Dec 2022$16MCompanies House
Dec 2023$17.9MCompanies House
Dec 2024$19.9MCompanies House
Dec 2025$22.8MCompanies House

Adthena funding rounds & investors

Adthena has raised $26.9M across six rounds since 2015. The latest was a $3M Series A in May 2023.

DateRoundRaisedSource
May 2023Series A$3MCompanies House
Dec 2020Series A$4.9MCompanies House
Mar 2019Series A$14M–
Oct 2018Venture$1.7MCompanies House
Aug 2016Venture$2.6MPress & News
Apr 2015Seed$706KCompanies House
Total raised$26.9M

Interviews with Ian O'Rourke

Nathan Latka has interviewed Adthena once, speaking with Ian O'Rourke. Each figure links to the second it was said.

Watch: How Adthena Reached $7.5M ARR and 200+ Enterprise Customers in 2018 (Interview with Ian O'Rourke)

Read the interviewWatch

Adthena competitors

Adthena competes most directly with Ahrefs.

CompanyRevenueFundingEmployeesCustomersFounded
Ahrefs$100M–14750K2010
Adthena$22.8M$26.9M1183972012

#2 of 73 Paid Search Intelligence Software companies by revenue · category median $1.3M · See the ranking

Adthena founders & employees

Ian O'Rourke, Andrew Evetts and Erik Huddleston founded Adthena in 2012. Adthena has 118 employees (December 2025, Companies House), down from 133 a year earlier.

InvestorsMel Morris

Also at AdthenaGrisha Polyakov, Rakesh Chaudhary, Shaohong Bai, Pablo Revilla Justel, Callum McGoldrick, Anderson Farias, Angela Peral, Ivan Nikolov, Luke Stowe, Stella Kurniawan, Halyna Zviagintseva, Laura Saker, Charlotte Langston, Connor Pierce, Vuong Nguyen, Will Smithson, Taras Yanchenko, Luis Miguel López Romero, Joshua Mizrahi, Erin Steenblik Tanner, Amy Allison, Sarah Grace Mason, Irina Zagrebelna, Chris Kitchener, Danielle Mendoza, John Byrne, Antonina P., David Guzowski, Nora Venin, Joseph O'Brien, James Bardwell, Ross Barnett, Fiorini Swann, Samuel Kurn, Kat Pouwer, Nathan Holford, Leigh Cordisco, Łukasz Bala, Jessica Mazany, Iryna Zagrebelnaya, Steve Anderton, David Forman, Ashley Deibert, Sloan Gaon, Alexion Lai, Collin Smith, Stanislaw Pagowski, Lindsay Schofield, Jonell Semaganda, Niall Stewart, Annika Najjar, Benedikt Kolbert, Matthew Hebert, Anna Dutton, Matvii Hodovaniuk, Gina Marino, Asta Suda, Elyse Grant, Carmen Wong, Luke Etherington

0
50
100
80
99
105
122
124
124
133
118
20182019202020212022202320242025
ReportedOne figure per year; a reported figure wins over an estimate
All 9 headcount readings, with sources
As ofEmployeesSource
Dec 2025118Companies House
Oct 2024133LinkedIn
Dec 2023124LinkedIn
Dec 2022124LinkedIn
Dec 2021122LinkedIn
Dec 2020105–
Jun 2020107–
Dec 201999–
Aug 201880Ian O'Rourke on cameraWatch at 3:30his words: probably 80 plus people

Adthena FAQ

What is Adthena's revenue?

Adthena's annual revenue was $22.8M in December 2025, according to Companies House.

How much funding has Adthena raised?

Adthena has raised $26.9M across six funding rounds. The latest was a $3M Series A in May 2023.

How many employees does Adthena have?

Adthena has 118 employees as of December 2025, according to Companies House.

Who founded Adthena?

Ian O'Rourke, Andrew Evetts and Erik Huddleston founded Adthena in 2012.

How this page is sourced

11 said on camera · 17 from public sources. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice. The Latka List ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.

Updated Nov 6, 2026Data disclaimerReport a correctionClaim this profile