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Top 319 SEO Tools SaaS Companies in May 2026

As of May 2026, there are 319 SaaS companies in SEO Tools. They have combined revenues of $1.5B and employ 8.9K people. They have raised $286.1M and serve 9.5M customers combined.

SEO tools are specialized software solutions designed to enhance the visibility and performance of websites on search engine result pages (SERPs). They assist businesses in optimizing various aspects of their online presence through functionalities like keyword research, rank tracking, backlink analysis, and content optimization. By improving the understanding of search engine algorithms, these tools aim to increase organic traffic and improve website rankings. Common use cases for SEO tools include evaluating website performance, conducting competitor analysis, and generating insights on user behavior. Typical features encompass website audits, keyword suggestions, and reporting dashboards. The primary users of these tools include digital marketers, content creators, and SEO specialists, who leverage data-driven insights to develop effective strategies that align with evolving search engine standards.

Companies
319
Revenue
$1.5B
Funding
$286.1M
Employees
8.9K

Filters

Sorting: Highest -> Lowest

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Top SEO Tools Companies

Showing 10 of 20 companies ranked by annual revenue.

1
Oncrawl

Bordeaux, Aquitaine, France

OnCrawl is an award-winning technical SEO platform that helps you open Google's black box and make smarter SEO decisions.

Revenue
$10M
Customers
1K
Year founded
2013
Funding
$4.1M
Team size
42
Growth
-
2
rankingCoach

Cologne, North Rhine-Westphalia, Germany

rankingCoach is an AI-powered digital marketing solution that resellers desire and SMBs love. Our mission is to make digital marketing accessible, affordable, and effective for everyone. Whether your customers have a limited marketing budget or lack expertise, rankingCoach's AI-driven tools empower them to succeed online with ease. Our platform provides a comprehensive suite of resellable marketing solutions, including AI-powered SEO, SEA, Listings, Brand & Competitor Monitoring, Online Presence, Web Reputation, and Social Media Management—all in one place. Founded in 2014 by Daniel Wette, Marius Gerdan, and Thomas Meierkord, rankingCoach is headquartered in Cologne, Germany, with multiple locations across Europe and the US. Our award-winning software is available in 32 countries and 14 languages, partnering with industry leaders in web hosting, CMS, telecommunications, and MarTech, including IONOS, Namecheap, and Strato. Discover how integrating rankingCoach’s AI-driven solutions into your business can increase ARPU, boost customer awareness, enhance engagement, and unlock new up-selling and cross-selling opportunities. Join us in empowering your customers to become leaders in their field. Together, we'll elevate your business to the top. Discover the power of rankingCoach powered by AI for yourself at https://www.rankingcoach.com/en-us/partners.

Revenue
$9.8M
Customers
-
Year founded
2014
Funding
-
Team size
89
Growth
-
3
Advanced Web Ranking

Craiova, Dolj, Romania

World's most accurate, longest-standing rank tracking tool.

Revenue
$9.7M
Customers
24K
Year founded
2002
Funding
-
Team size
15
Growth
65.62%
4
KIVA

San Francisco, California, United States

AI SEO agent to streamline keyword research, content planning, and real-time SEO strategy building.

Revenue
$9.5M
Customers
-
Year founded
-
Funding
-
Team size
86
Growth
-
5
Wiserbrand

New York, New York, United States

IT consulting firm that builds customized websites and reimagines existing websites, while also creating effective marketing strategies for businesses

Revenue
$9.3M
Customers
-
Year founded
2016
Funding
-
Team size
76
Growth
-
6
vidIQ

San Francisco, California, United States

VidIQ is a video marketing platform that helps creators and brands grow their audience on YouTube. The company was founded in 2012 and is based in San Francisco, California. The VidIQ platform provides users with tools to optimize their YouTube content, including keyword research, search engine optimization, video analytics, and competitor analysis. VidIQ's goal is to help its users increase their YouTube views, subscribers, and engagement by providing data-driven insights and recommendations. The company's clients include individual creators, media companies, and brands across a range of industries.

Revenue
$8.9M
Customers
-
Year founded
2012
Funding
$7.3M
Team size
108
Growth
121.07%
7
Lumar

New York, NY, United States

The technical health of a website plays a major role in both user experience and search engine visibility — key influences on any business’s brand awareness, customer satisfaction, and sales. Lumar is the platform of choice for enterprise companies & teams behind complex, revenue-driving websites around the globe to identify issues preventing their sites reaching their full potential, including technical SEO, web accessibility, site speed, and even bespoke metrics to capture practically anything from the HTML of a web page. Lumar re-imagines the way you manage technical SEO, accessibility and other website technical health issues. It enables proactive, connected workflows to identify, track and fix issues across your domains and ease your development process. The Lumar platform gives you total control over your crawl strategies, eliminates data overload, simplifies monitoring and reporting, and automates QA testing. The results? Better prioritization, faster time to fix, and less time wasted fixing preventable issues. And ultimately reduced costs.

Revenue
$8.1M
Customers
-
Year founded
2010
Funding
-
Team size
74
Growth
-
8
seoClarity

Chicago, Illinois, United States

seoClarity is the natural search insights and content optimization platform that helps brands connect with customers in the moments that matter. The company’s proprietary Clarity Grid technology combines petabytes of data with machine-learning insights to help marketers develop proven content strategies, analyze competitive gaps, improve site health, and drive performance. The platform provides you complete visibility into ALL of your SEO efforts – from search engine crawler activity and on-page optimization to keyword rankings, click-through rates and conversion rates – and updates it daily. The company’s unique approach to understanding audience intent turns the focus from the search engines and algorithms to the customer. seoClarity is comprised of professionals with strong direct marketing backgrounds, a team of incredibly smart statisticians, and the brightest minds with over 30 years combined of SEO experience working in and with enterprises. The result is a platform that delivers unparalleled SEO intelligence, ease of use, all adding up to a formula that saves you time and effort, while contributing to a positive ROI.

Revenue
$7.7M
Customers
-
Year founded
2003
Funding
-
Team size
70
Growth
-
9
Linkhouse - link building marketplace

New York, NY, United States

Linkhouse.net is a content marketing and link building platform. In one place, we list offers from over 74,000 websites in several dozen languages, enabling quick and convenient purchase of sponsored articles, text links and display advertising. Fill out https://linkhouse.net/brief/ to see what we can do for you (and how much time we can save you).

Revenue
$7.5M
Customers
-
Year founded
2014
Funding
-
Team size
68
Growth
-
10
Sistrix

Bonn, North Rhine-Westphalia, Germany

We believe SEO doesn't have to be mysterious. We want to make Google rankings transparent and easy to understand. That's why we created the SISTRIX Toolbox. It provides you with the most important SEO performance indicators for any desired domain. But that's not all. You don't have to install any software, either, or spend time creating projects. Since 2008, the Toolbox has been automatically gathering important data on practically every possible domain. All you have to do is call up results and evaluations in your internet browser with just a few clicks. This ease of use, combined with the quality of our data and our unrivaled customer support, has made the Toolbox the most popular SEO tool in Germany for years.

Revenue
$7.2M
Customers
-
Year founded
2004
Funding
-
Team size
65
Growth
-

Inclusion Criteria

- Must provide key functionalities such as keyword research, ranking analysis, and backlink tracking. - Should include tools for website audits to identify technical SEO issues. - Must facilitate content optimization based on keyword performance and user intent. - Should offer reporting and analytics tools to track the effectiveness of SEO strategies. - Not just focus on marketing automation; must also provide core SEO capabilities.