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Top 3 SEO Tools Companies $100M+ Revenue (August 2026)

As of August 2026, Latka tracks 3 SEO tools companies with $100M+ in annual revenue. They have combined revenues of $599.1M and employ 1.1K people. They have raised $191.9M and serve 50.6K customers combined.

Every company below sells SEO tools to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What SEO Tools Companies do

SEO tools are specialized software solutions designed to enhance the visibility and performance of websites on search engine result pages (SERPs). They assist businesses in optimizing various aspects of their online presence through functionalities like keyword research, rank tracking, backlink analysis, and content optimization. By improving the understanding of search engine algorithms, these tools aim to increase organic traffic and improve website rankings. Common use cases for SEO tools include evaluating website performance, conducting competitor analysis, and generating insights on user behavior. Typical features encompass website audits, keyword suggestions, and reporting dashboards. The primary users of these tools include digital marketers, content creators, and SEO specialists, who leverage data-driven insights to develop effective strategies that align with evolving search engine standards.

Companies
3
Revenue
$599.1M
Funding
$191.9M
Employees
1.1K

Filters

Sorting: Highest -> Lowest

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Funding (Locked)Growth (Locked)Team-Size (Locked)

Top SEO Tools Companies $100M+ Revenue

Showing 3 of 3 companies ranked by annual revenue.

1Oxylabs logo
Oxylabs

Vilnius, Lithuania

šŸŒ Unlocking the Power of Web Intelligence with Oxylabs! We're on a mission to empower businesses of all sizes with the priceless resource of publicly available data. In an era where data drives success, we're dedicated to ensuring that every company, big or small, can harness the potential of web scraping solutions and infrastructure. šŸ’” Why Choose Us? Industry Leaders: As one of the market-leading companies, we offer cutting-edge web scraping solutions backed by the world's largest ethical proxy network. Partnering for Success: we view our clients as partners, working hand in hand to maximize the benefits of our collaboration. Your success is our success. šŸš€ Elevate Your Business with Our Services: - Market Research: Gain insights that drive informed decisions. - Ad Verification: Ensure real audiences see your ads. - Brand Protection: Safeguard your online reputation. - Travel Fare Aggregation: Optimize travel-related pricing. - SEO Monitoring: Stay ahead in search engine rankings. - Pricing Intelligence: Make data-driven pricing decisions and more. šŸ’Œ Get in Touch! Curious about how Oxylabs can supercharge your business? We're here to help! Drop us a line at [email protected].

Revenue
$350M
Funding
$130M
Team size
397
Growth
701.47%
2Ahrefs logo
Ahrefs

Singapore, Singapore

Ahrefs provides a suite of tools for search engine optimization (SEO) and digital marketing

Revenue
$149.1M
Customers
50K
Year founded
2010
Team size
143
3BrightEdge logo
BrightEdge

San Mateo, California, United States

digital marketing technology company

Revenue
$100M
Customers
600
Year founded
2007
Funding
$61.9M
Team size
608

Frequently asked questions about SEO Tools Companies $100M+ Revenue

How many SEO tools companies with $100M+ in annual revenue are there?

Latka tracks 3 SEO tools companies with $100M+ in annual revenue. Together they generate $599.1M in annual revenue and employ 1.1K people.

Which SEO tools company with $100M+ in annual revenue is the largest?

Oxylabs is the largest, with $350M in annual revenue.

How much revenue does a typical SEO tools company with $100M+ in annual revenue make?

The average SEO tools company in this list makes $199.7M a year, across 3 companies with reported revenue. They serve 50.6K customers combined.

Who are the leading SEO tools vendors with $100M+ in annual revenue?

Ranked by annual revenue, the leaders are Oxylabs, Ahrefs and BrightEdge.

How much funding have SEO tools companies with $100M+ in annual revenue raised?

The 3 SEO tools companies with $100M+ in annual revenue tracked here have raised $191.9M in disclosed funding between them.

Related Marketing Software categories

All Marketing Software SaaS categoriesEvery category we track inside Marketing Software, each ranked by revenue.Browse every SaaS industryThe full A-Z of SaaS categories Latka tracks, from SEO to everything else.

Inclusion Criteria

- Must provide key functionalities such as keyword research, ranking analysis, and backlink tracking. - Should include tools for website audits to identify technical SEO issues. - Must facilitate content optimization based on keyword performance and user intent. - Should offer reporting and analytics tools to track the effectiveness of SEO strategies. - Not just focus on marketing automation; must also provide core SEO capabilities.