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Label Insightrevenue, acquisition & funding

Retail Intelligence SoftwareChicago, IllinoisFounded 2008

Label Insight was acquired by NielsenIQ.

Label Insight collects, aggregates and analyzes CPG label data to allow the government, retailers, manufacturers and app developers a comprehensive view of food labels. This includes allergens, additives, ingredient, and claims analysis.

labelinsight.comLinkedInUpdated Aug 10, 2026
Annual revenue
$9.6M
Aug 2020
Owner
NielsenIQ
Date not on record
Total raised
$35.3M
5 rounds
Employees
83
Dec 2020

Label Insight revenue

Label Insight's annual revenue was $9.6M in August 2020, its last figure before NielsenIQ bought it (source not recorded).

$0
$2.5M
$5M
$7.5M
$9.6M
2020
ReportedOne figure per year; a reported figure wins over an estimate
As ofRevenueSource
Aug 2020$9.6M–

– source not recorded

Who owns Label Insight

NielsenIQ owns Label Insight. The date and price of the deal are not on record.

Label Insight funding rounds & investors

Label Insight has raised $35.3M across five rounds since 2013. The latest was a $21M Series C in December 2017.

DateRoundRaised
Dec 2017Series C$21M
Feb 2016Series B$10M
Dec 2014Series A$2.2M
Oct 2014Series A$1.5M
Mar 2013Seed$600K
Total raised$35.3M

Label Insight CEO, founders & employees

Todd Morris founded Label Insight in 2008 and led it as CEO. Label Insight had 83 employees (December 2020), down from 101 a year earlier.

0
50
100
103
101
83
201820192020
ReportedOne figure per year; a reported figure wins over an estimate

Team mix (Dec 2020): 20 engineers, 7 in sales, 3 in marketing

All 5 headcount readings, with sources
As ofEmployeesSource
Dec 202083–
Aug 2020100–
Jun 2020102–
Dec 2019101–
Dec 2018103–

Label Insight FAQ

What was Label Insight's revenue?

Before NielsenIQ bought it, Label Insight's annual revenue was $9.6M in August 2020 (source not recorded).

Who owns Label Insight?

NielsenIQ owns Label Insight.

How much funding has Label Insight raised?

Label Insight raised $35.3M across five funding rounds before NielsenIQ bought it. The last was a $21M Series C in December 2017.

How many employees does Label Insight have?

Label Insight had 83 employees in December 2020.

Who founded Label Insight?

Todd Morris founded Label Insight in 2008.

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How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Label Insight? Join the podcast