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Latka collected this data by interviewing Localytics CEO Raj Aggarwal on 12/01/2020
In 2018, Localytics revenue run rate hit $30.0M in revenue.
Localytics has 600 customers.
Localytics has an annual churn rate of 12.00%
Churn vs Expansion
Localytics has 150 employees. They have 5 sales reps that carry a quota, an engineering team of 16 and a marketing team of 5.
Total Team Size
Localytics was conceived in Boston, Massachusetts by Raj Aggarwal, Henry Cipolla, Andrew Rollins and Brian Suthoff. Localytics’ mission is to put people at the center of brands’ digital engagement - delivering meaningfulness and personalization in all experiences. We aspire to be the intelligence behind the digital engagements that brands have with their customers, helping them to build deeper, more successful relationships. What do we mean by deeper and more successful relationships? Marketing and messaging that enhances users’ lives. Personalized engagements that recognize what makes customers different from each other, not what makes them alike. Building relationships by understanding who customers are and what they need – not just what they’ve done and what you want them to buy. Many of the world's best-known brands including HSN, Bose, The Weather Channel, Fidelity and Comcast use Localytics to do what everyone knows is possible but no other solution has been able to figure out: How to use data and intelligence to make each and every customer feel understood and valued.
Leadership and self deception
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Localytics was founded in 2009.
The CEO of Localytics is Raj Aggarwal
Localytics has 150 employees.
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