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Longtail UX (LUX) is the fastest way to grow your online Market Share. Our technology can open up a new customer acquisition channel for websites within a few weeks to deliver incremental sales at a predictable and measurable ROI. LUX brings new ready-to-buy customers who are looking for products you sell, but without your brand in mind yet, to your website. LUX delivers a unique and personalised best-practice UX for first-time visitors. LUX is a positive ROI with many other benefits
Last updated
In 2024, Longtail UX's revenue reached $2.7M. The company previously reported $1.8M in 2023. Since its launch in 2013, Longtail UX has shown consistent revenue growth.
Longtail UX reached a $17.8M valuation in 2019, set during its Series A round.
Longtail UX has raised $11.6M in total funding across 6 rounds, most recently a $2.3M Venture Round round in 2020.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2020 | Venture Round | $2.3M | - | - | |
| 2020 | Venture Round | $5M | - | - | |
| 2019 | Series A | $1.9M |
CEO
Co-founder of Longtail UX: a patented search experience automation technology that turns the traditional approach to SEM and SEO 'on its feet', dramatically improving User Experience and increasing ROAS from Search by 50% and more. 15 year's experience in digital marketing, product management and ROI optimisation: - As Google Product Specialist Lead, worked with the core dev teams in Mountain View and involved in the launch of the 1st AdWords Editor, the implementation of 'Quality Score', the introduction of Ad review automation and the overhaul of global internationalization processes. - Managed online budgets of up to $30M and teams of 30+ - Overseen web development projects and launches across 15 markets, internationalisation and optimisation projects in US, Europe and JAPAC, client-side as well as agency-side.
| Question | Answer |
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| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for Longtail UX yet.
Longtail UX employs approximately 19 people as of 2026, including 17 sales reps that carry a quota.
Longtail UX generates an estimated $2.7M in annual revenue.
Longtail UX was founded by Andreas Dzumla.
The CEO of Longtail UX is Andreas Dzumla.
Longtail UX raised $11.6M across 6 rounds.
Longtail UX has 19 employees.
Longtail UX is headquartered in Haymarket, New South Wales, Australia.
Longtail UX operates across multiple industries. Browse revenue, funding, and growth data for Longtail UX in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$17.8M
2024 Revenue
$2.7M(Est.)
Funding
$11.6M
Team
19
Founded
2013
| Year | Milestone | Source |
|---|---|---|
| 2024 | Longtail UX Hit $2.7m revenue in October 2024 | Estimated |
| 2023 | Longtail UX Hit $1.8m revenue in October 2023 | Estimated |
| 2021 | Longtail UX Hit $2.3m revenue in April 2021 | |
| 2013 | Launched with $0 revenue |
| $17.8M |
| 11% |
| 2018 | Venture Round | $933.7K | - | - |
| 2016 | Seed Round | $1.3M | - | - |
| 2013 | Seed Round | $93.4K | - | - |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 19 employees (October 2024) | |
| 2023 | Reached 19 employees (October 2023) | |
| 2022 | Reached 26 employees (October 2022) | |
| 2021 | Reached 29 employees (December 2021) | |
| 2021 | Reached 36 employees (April 2021) |
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