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Masterplan.com is a learning platform for companies that makes workplace employee training easier and more engaging than ever before. More than 250 companies - including VW, the Otto Group, Deutsche Bahn, and Siemens - use Masterplan to digitize their employee education programs. Masterplan rose to the top of the b2b education space with its blockbuster-like courses on digital transformation featuring distinguished experts from the German startup scene such as Frank Thelen and Rolf Schrömgens. Today, the company offers a full-fledged SaaS learning software.
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In 2024, Masterplan.com's revenue reached $15.5M. The company previously reported $4.3M in 2018. Since its launch in 2017, Masterplan.com has shown consistent revenue growth.
Masterplan.com reached a $13M valuation in 2025, set during its M&A Offer round.
Masterplan.com has raised $22.4M in total funding across 2 rounds, with its most recent round in 2021.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $13M | - | |
| 2021 | Funding round | $15.4M | - | - | |
| 2018 | Funding round | $7M | - | - |
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| What's your age? | - |
| Favorite online tool? | - |
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| Advice for 20 year old self | - |
Masterplan.com serves 250 customers.
Masterplan.com employs approximately 84 people as of 2026, including 25 sales reps that carry a quota. It serves 250 customers that rely on its solutions.
Masterplan.com generates an estimated $15.5M in annual revenue.
Masterplan.com was founded by Daniel Schutt.
The CEO of Masterplan.com is Daniel Schutt.
Masterplan.com raised $22.4M across 2 rounds.
Masterplan.com has 84 employees.
Masterplan.com is headquartered in Bochum, Nordrhein-westfalen, Germany.
Masterplan.com operates across multiple industries. Browse revenue, funding, and growth data for Masterplan.com in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$13M
2024 Revenue
$15.5M(Est.)
Customers
250
Funding
$22.4M
Avg ACV
$62K
Team
84
Founded
2017
| Year | Milestone | Source |
|---|---|---|
| 2024 | Masterplan.com Hit $15.5m revenue in June 2024 | Estimated |
| 2018 | Masterplan.com Hit $4.3m revenue in September 2018 | |
| 2017 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 84 employees (October 2024) | |
| 2021 | Reached 84 employees (June 2021) | |
| 2018 | Reached 89 employees (September 2018) |
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