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Persado

New York, New York, United States

Valuation

$200M

2021 Revenue

$23.7M

Funding

$66M

Team

389

Founded

2012

How Persado CEO Alex Vratskides grew to $23.7M revenue with a 389 person team in 2021.

Developer of a cognitive content platform software intended to offer effective marketing strategies through digital communication. The company's platform, with the help of quantitative data and artificial intelligence, automatically generates and selects the marketing messages, along with improving the response rates, enabling organizations to optimize marketing campaigns and achieve incremental revenues.

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Persado Revenue

In 2021, Persado's revenue reached $23.7M. Since its launch in 2012, Persado has shown consistent revenue growth.

Persado Revenue GrowthReported revenue / ARR over time$0$5M$10M$15M$20M$25M201220142016201820202021$0$24MSource: GetLatka.com
YearMilestoneQuote
2021Persado Hit $23.7m revenue in April 2021
2012Launched with $0 revenue

Persado Valuation, Funding Rounds

Persado reached a $200M valuation in 2016, set during its None round.

Persado has raised $66M in total funding across 3 rounds, most recently a $30M None round in 2016.

Persado Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$50M$15M$100M$30M$150M$45M$200M$60M$250M$75M20122013201420152016$200MSource: GetLatka.com
YearRoundAmountValuation% SoldQuote
2016None$30M$200M15%
2015None$21M--
2013None$15M--

Founder / CEO

Alex Vratskides

Alex Vratskides is listed as Founder / CEO at Persado.

Q&A

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Customers

We do not have customer count information for Persado yet.

Persado Employees & Team Size

Persado employs approximately 389 people as of 2026, up from 364 in 2021.

Persado Team GrowthReported headcount over time0100200300400500201220142016201820202022202300364364389389Source: GetLatka.com
YearMilestone
2023Reached 389 employees (July 2023)
2021Reached 364 employees (April 2021)

Frequently Asked Questions about Persado

What is Persado's revenue?

Persado generates $23.7M in revenue.

Who founded Persado?

Persado was founded by Alex Vratskides.

Who is the CEO of Persado?

The CEO of Persado is Alex Vratskides.

How much funding does Persado have?

Persado raised $66M.

How many employees does Persado have?

Persado has 389 employees.

Where is Persado headquarters?

Persado is headquartered in New York, New York, United States.

Compare Persado to the industry

Persado operates across multiple industries. Browse revenue, funding, and growth data for Persado in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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