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Picreelrevenue & acquisition

Conversion Rate Optimization ToolsUnited StatesFounded 2013

Picreel was acquired by ProProfs. See ProProfs' profile →

Picreel is a Conversion Rate Optimization Tools company based in the United States, founded in 2013.

picreel.comLinkedInUpdated Aug 10, 2026
Annual revenue
$559.7K
Apr 2021
Owner
ProProfs
Date not on record
Employees
7
Apr 2021
Customers
400

Picreel revenue

Picreel's annual revenue was $559.7K in April 2021, its last figure before ProProfs bought it (source not recorded).

$0
$200K
$400K
$0
–
$559.7K
20132014–202021
ReportedFounded 2013 at $0; every reading has its own bar
As ofRevenueSource
Apr 2021$559.7K–

– source not recorded

Who owns Picreel

ProProfs owns Picreel. The date and price of the deal are not on record.

Picreel CEO, founders & employees

Kevin Petersen founded Picreel in 2013 and led it as CEO. Picreel had 7 employees (April 2021).

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2
4
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7
2021
ReportedOne figure per year; a reported figure wins over an estimate

Team mix (Apr 2021): 1 engineers, 1 in sales, 1 in marketing

Picreel FAQ

What was Picreel's revenue?

Before ProProfs bought it, Picreel's annual revenue was $559.7K in April 2021 (source not recorded).

Who owns Picreel?

ProProfs owns Picreel.

How many employees does Picreel have?

Picreel had 7 employees in April 2021.

Who founded Picreel?

Kevin Petersen founded Picreel in 2013.

Browse Conversion Rate Optimization Tools

How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Picreel? Join the podcast