Plexure
Valuation
$22M
2021 Revenue
$7.3M
Funding
$0
Team
155
Founded
2010
How Plexure CEO Craig Herbison grew Plexure to $7.3M revenue with a 155 person team in 2021.
Plexure Group Ltd mainly offers a next-generation CRM (Customer relationship management) solution that enables retailers to engage with consumers in real time using connected devices and sensors. The company platform allows users to measure every purchase transaction, alongside real-time data, such as location and weather conditions. It allows users to integrate digital and in-store technology. The company operates through the only segment being the development and deployment of mobile engagement software. Geographically, it derives a majority of revenue from Asia and also has a presence in Australasia, North America, Latin America, and Europe.
Last updated
Plexure Revenue
In 2021, Plexure's revenue reached $7.3M. Since its launch in 2010, Plexure has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2021 | Plexure Hit $7.3m revenue in April 2021 |
| 2010 | Launched with $0 revenue |
Plexure Valuation, Funding Rounds
Plexure's most recent disclosed valuation is $22M.
Plexure is a bootstrapped Visitor Behavior Intelligence Software startup. Founded in 2010, Plexure has grown to $7.3M in revenue without raising any venture capital or outside funding.
As a self-funded Visitor Behavior Intelligence Software SaaS company, Plexure has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Plexure Employees & Team Size
Plexure employs approximately 155 people as of 2026.
Plexure has 155 total employees in different roles and functions and 1 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2021 | Reached 155 employees (April 2021) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Plexure yet.
Frequently Asked Questions about Plexure
What is Plexure's revenue?
Plexure generates $7.3M in revenue.
Who founded Plexure?
Plexure was founded by Craig Herbison.
Who is the CEO of Plexure?
The CEO of Plexure is Craig Herbison.
How much funding does Plexure have?
Plexure raised $0.
How many employees does Plexure have?
Plexure has 155 employees.
Where is Plexure headquarters?
Plexure is headquartered in Auckland, California, United States.
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Compare Plexure to the industry
Plexure operates across multiple industries. Browse revenue, funding, and growth data for Plexure in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .