
Procuro
2024 Revenue
$30M
Funding
$0
YOY
793.8%
Team
30
Founded
2001
How Procuro CEO Vincent Gordon grew Procuro to $30M revenue with a 30 person team in 2024.
Developer of a SaaS based cold chain management platform designed to automate, intelligently notify and provide practical analysis regarding customers operations. The company's platform specializes in providing cold chain monitoring, product traceability, outbound delivery, route monitoring, temperature monitoring and asset tracking services, enabling customers to monitor, improve and take control of all aspects of their cold chain.
Last updated
Procuro Revenue
In 2024, Procuro's revenue reached $30M. The company previously reported $5M in 2024. Since its launch in 2001, Procuro has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | Procuro Hit $30m revenue in November 2024 |
| 2024 | Procuro Hit $5m revenue in October 2024 |
| 2023 | Procuro Hit $3.4m revenue in December 2023 |
| 2021 | Procuro Hit $2.5m revenue in April 2021 |
| 2001 | Launched with $0 revenue |
Procuro Valuation, Funding Rounds
Procuro is a bootstrapped Other Analytics Software startup. Founded in 2001, Procuro has grown to $30M in revenue without raising any venture capital or outside funding.
As a self-funded Other Analytics Software SaaS company, Procuro has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Procuro Employees & Team Size
Procuro employs approximately 30 people as of 2026, down from 31 in 2023.
Procuro has 30 total employees in different roles and functions and 2 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2024 | Reached 30 employees (December 2024) |
| 2024 | Reached 31 employees (October 2024) |
| 2023 | Reached 31 employees (December 2023) |
| 2022 | Reached 31 employees (December 2022) |
| 2021 | Reached 28 employees (December 2021) |
| 2021 | Reached 30 employees (April 2021) |
Founder / CEO
Vincent Gordon
Vincent P. Gordon, Co-founded Procuro in 2001. Prior to Procuro, Mr. Gordon held the position of Sr. Vice President, Corporate Operations for SkyDesk, Inc. Mr. Gordon has over 36 years experience in the information systems, telecommunications industry, start-up and early stage companies. Mr. Gordon joined the IBM Corp. (1978 – 1990) where he held various management positions in IS and Telecom marketing working closely with IBM/ROLM, MCI Communications and some of IBM’s largest telecommunications customers.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Procuro yet.
Frequently Asked Questions about Procuro
What is Procuro's revenue?
Procuro generates $30M in revenue.
Who founded Procuro?
Procuro was founded by Vincent Gordon.
Who is the CEO of Procuro?
The CEO of Procuro is Vincent Gordon.
How much funding does Procuro have?
Procuro raised $0.
How many employees does Procuro have?
Procuro has 30 employees.
Where is Procuro headquarters?
Procuro is headquartered in San Diego, California, United States.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .