Latka logo

How Prospective CEO Pete Ferguson grew Prospective to $1.3M revenue with a 14 person team in 2024.

Developer of a cloud based urban forecasting platform designed to transform cities. The company's urban forecasting platform provides detailed information on macro and micro economic conditions, physical and social infrastructure, development patterns, environmental conditions, tackles intractable spatial modelling problems and forecasts unprecedented accuracy, scale and resolution, enabling organizations to optimize property design, development and investment process, streamline service provision and improve transport and infrastructure operations.

Last updated

Prospective Revenue

In 2024, Prospective's revenue reached $1.3M. The company previously reported $467K in 2023. Since its launch in 2015, Prospective has shown consistent revenue growth.

Prospective Revenue GrowthReported revenue / ARR by year$0$300K$600K$900K$1M$2M201520172019202120232024$0$333K$467K$1MSource: GetLatka.com
YearMilestone
2024Prospective Hit $1.3m revenue in October 2024
2023Prospective Hit $467k revenue in December 2023
2021Prospective Hit $332.6k revenue in April 2021
2015Launched with $0 revenue

Prospective Valuation, Funding Rounds

Prospective is a bootstrapped Generative AI Software startup. Founded in 2015, Prospective has grown to $1.3M in revenue without raising any venture capital or outside funding.

As a self-funded Generative AI Software SaaS company, Prospective has built its business with no outside investment.

Prospective Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120152015 cumulative: $0 • 2015 Founded: $02015 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Prospective Employees & Team Size

Prospective employs approximately 14 people as of 2026.

Prospective has 14 total employees in different roles and functions and 3 sales reps that carry a quota.

Prospective Team GrowthReported headcount over time048121620201520172019202120232024001414Source: GetLatka.com
YearMilestone
2024Reached 14 employees (October 2024)
2023Reached 14 employees (December 2023)
2022Reached 12 employees (December 2022)
2021Reached 12 employees (December 2021)
2021Reached 18 employees (April 2021)

Founder / CEO

Pete Ferguson

Pete Ferguson is listed as Founder / CEO at Prospective.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Prospective yet.

Frequently Asked Questions about Prospective

What is Prospective's revenue?

Prospective generates $1.3M in revenue.

Who founded Prospective?

Prospective was founded by Pete Ferguson.

Who is the CEO of Prospective?

The CEO of Prospective is Pete Ferguson.

How much funding does Prospective have?

Prospective raised $0.

How many employees does Prospective have?

Prospective has 14 employees.

Where is Prospective headquarters?

Prospective is headquartered in London, England, United Kingdom.

People Also Viewed

Sinngular logo

Sinngular

SalesKong logo

SalesKong

At SalesKong, we believe that sales should be about connection, not admin. That’s why we built an intelligent sales assistant that helps reps focus on what truly matters—understanding customers, building trust, and closing deals. Modern sales teams are drowning in busywork—logging CRM notes, writing follow-ups, and manually tracking action items. Important context gets lost in the chaos of back-to-back meetings, and even the best reps miss key buying signals. SalesKong solves this by capturing your conversations, extracting key insights, and streamlining your entire sales workflow. From instant summaries and next steps to follow-up emails and smart nudges—SalesKong works in the background so your team can stay in the moment. No fluff. No bloat. Just tools that work. Visit our website for more info and early access.

MishiPay logo

MishiPay

Developer of a mobile self-checkout technology designed to make online payments. The company's technology allows shoppers to pick up a product they wish to buy, scan the barcode and automatically pay with their phone, enabling shoppers to make secure cashless payments via a virtual mobile payment platform and save time by not waiting in queues.

Qymatix Solutions GmbH logo

Qymatix Solutions GmbH

Provider of a sales management platform. The company enables sales managers to achieve targets and to take better business decisions.

Gvinci logo

Gvinci

Gvinci is a low-code platform where users can build enterprise apps and apps development quick and fast.

ConnectBooks logo

ConnectBooks

ConnectBooks is an Amazon FBA bookkeeping software that provides integration and profit dashboard for Amazon FBA sellers. It streamlines your bookkeeping with the very best Amazon fba accounting software and compiles and organizes all your transactional data for proper consumption so you can put it to good use in decision making, accounting, compliance, growth and more.

Compare Prospective to the industry

Prospective operates across multiple industries. Browse revenue, funding, and growth data for Prospective in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .