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Developer of group insurance management platform created to improve and re-invent the way that insurers and brokers deliver group insurance and other services. The company's cloud-based software allows group insurers to manage their products and distribution networks by providing full group policy administration on product setup, quotation, distribution and policy management, billings and claims initiation, enabling clients to integrate insurance with other systems easily affordable rates.
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In 2024, Sentro's revenue reached $1.3M. The company previously reported $850K in 2023. Since its launch in 2018, Sentro has shown consistent revenue growth.
Sentro is a bootstrapped Insurance Software startup. Founded in 2018, Sentro has grown to $1.3M in revenue without raising any venture capital or outside funding.
As a self-funded Insurance Software SaaS company, Sentro has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
CEO
A passionate CEO, entrepreneur and company director with international experience in successfully leading & directing companies in technology, mobile and digital, with a demonstrable track record of creating and growing significant shareholder value.
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We do not have customer count information for Sentro yet.
Sentro employs approximately 12 people as of 2026.
Sentro generates an estimated $1.3M in annual revenue.
Sentro was founded by Rob Ellis.
The CEO of Sentro is Rob Ellis.
Sentro is bootstrapped and has not raised outside funding.
Sentro has 12 employees.
Sentro is headquartered in Auckland, New Zealand.
Sentro operates across multiple industries. Browse revenue, funding, and growth data for Sentro in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$1.3M(Est.)
Funding
$0
Team
12
Founded
2018
| Year | Milestone | Source |
|---|---|---|
| 2024 | Sentro Hit $1.3m revenue in October 2024 | Estimated |
| 2023 | Sentro Hit $850k revenue in December 2023 | Estimated |
| 2021 | Sentro Hit $708.3k revenue in April 2021 | |
| 2018 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 12 employees (October 2024) | |
| 2023 | Reached 12 employees (December 2023) | |
| 2022 | Reached 11 employees (December 2022) | |
| 2021 | Reached 12 employees (December 2021) | |
| 2021 | Reached 8 employees (April 2021) |
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