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Ottawa, Ontario, Canada
Shopify is a cloud-based, multi-channel commerce platform designed for small and medium-sized businesses.
Last updated
In 2024, Shopify's revenue reached $8.2B. The company previously reported $2.9B in 2020. Since its launch in 2004, Shopify has shown consistent revenue growth.
Shopify reached a $900M valuation in 2013, set during its Series C round.
Shopify has raised $122.3M in total funding across 4 rounds, most recently a $100M Series C round in 2013.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2013 | Series C | $100M | $900M | 11% | |
| 2011 | Series B | $15M | - | - | |
| 2010 | Series A | $7M | - | - |
CEO
Tobi Lütke founded Shopify in 2004. He has served as the Chief Executive Officer since 2008. Tobi worked on the core team of the Ruby on Rails framework and has created many popular open source libraries such as Active Merchant.
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Shopify serves 2.6M customers.
Shopify employs approximately 8.3K people as of 2026, down from 11.9K in 2013, including 883 sales reps that carry a quota. It serves 2.6M customers that rely on its solutions.
Shopify generates $8.2B in revenue.
Shopify was founded by Tobias Lütke.
The CEO of Shopify is Tobias Lütke.
Shopify raised $122.3M across 4 rounds.
Shopify has 8.3K employees.
Shopify is headquartered in Ottawa, Ontario, Canada.
Shopify operates across multiple industries. Browse revenue, funding, and growth data for Shopify in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profileValuation
$900M
2024 Revenue
$8.2B
Customers
2.6M
Funding
$122.3M
Avg ACV
$3.2K
Team
8.3K
Founded
2004
| Year | Milestone | Source |
|---|---|---|
| 2024 | Shopify Hit $8.2b revenue in January 2024 | |
| 2020 | Shopify Hit $2.9b revenue in January 2020 | |
| 2013 | Shopify Hit $1.2b revenue in December 2013 | |
| 2004 | Launched with $0 revenue |
| 2007 | Seed Round | $250K | $2.8M | 9% |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 8.3K employees (December 2024) | |
| 2013 | Reached 11.9K employees (December 2013) |
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