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How Shoptimised CEO John Cave grew Shoptimised to $3.9M revenue with a 35 person team in 2025.

We help ecommerce businesses sell more products online through Google Shopping with our innovative and award-winning Product Feed Optimisation and Incremental Sales software. We are a Google Premium CSS Partner and we offer users enterprise-level software at an affordable cost that provides a return on investment. Designed and built by experienced paid search & e-commerce experts, we offer a platform that enables our users to edit, manage and optimise their product feeds

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Shoptimised Revenue

In 2025, Shoptimised's revenue reached $3.9M. Since its launch in 2018, Shoptimised has shown consistent revenue growth.

Shoptimised Revenue GrowthReported revenue / ARR by year$0$1M$2M$3M$4M$5M20182019202020212022202320242025$0$4MSource: GetLatka.com
YearMilestone
2025Shoptimised Hit $3.9m revenue in July 2025
2018Launched with $0 revenue

Shoptimised Valuation, Funding Rounds

Shoptimised's most recent disclosed valuation is $11.6M.

Shoptimised is a bootstrapped Multichannel Retail Software startup. Founded in 2018, Shoptimised has grown to $3.9M in revenue without raising any venture capital or outside funding.

As a self-funded Multichannel Retail Software SaaS company, Shoptimised has built its business with no outside investment.

Shoptimised Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120182018 cumulative: $0 • 2018 Founded: $02018 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Shoptimised Employees & Team Size

Shoptimised employs approximately 35 people as of 2026.

Shoptimised has 35 total employees in different roles and functions.

Shoptimised Team GrowthReported headcount over time081523303820182019202020212022202320242025003535Source: GetLatka.com
YearMilestone
2025Reached 35 employees (July 2025)

Founder / CEO

John Cave

John Cave is listed as Founder / CEO at Shoptimised.

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Customers

We do not have customer count information for Shoptimised yet.

Frequently Asked Questions about Shoptimised

What is Shoptimised's revenue?

Shoptimised generates $3.9M in revenue.

Who is the CEO of Shoptimised?

The CEO of Shoptimised is John Cave.

How much funding does Shoptimised have?

Shoptimised raised $0.

How many employees does Shoptimised have?

Shoptimised has 35 employees.

Where is Shoptimised headquarters?

Shoptimised is headquartered in Newcastle upon Tyne, Tyne & Wear, United Kingdom.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .