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Valuation

$2.2B

2025 Revenue

$500M

Customers

76M

Funding

$151.9M

YOY

47.9%

Avg ACV

$7

Team · 2026

964

Founded

2009

Strava Revenue, Valuation & Funding (2025)

Strava is a privately held company that was founded in 2009 and is headquartered in San Francisco, California. The company offers a social network and fitness tracking service for athletes, primarily focused on cycling and running. Strava's platform allows users to track and analyze their workouts, connect with other athletes, and participate in challenges and events. As of 2021, Strava has over 70 million registered users worldwide and has raised over $100 million in funding from investors.

Last updated

Strava Revenue

In 2025, Strava's revenue reached $500M. The company previously reported $500M in 2025. Since its launch in 2009, Strava has shown consistent revenue growth.

Strava Revenue GrowthReported revenue / ARR over time$0$125M$250M$375M$500M$625M200920112013201520172019202120232025$0$91M$338M$500MSource: GetLatka.com
YearMilestoneSource
2025Strava Hit $500m revenue in December 2025
2025Strava Hit $500m revenue in May 2025builtinsf.comEstimated
2024Strava Hit $338m revenue in December 2024
2023Strava Hit $275m revenue in June 2023businessofapps.com
2022Strava Hit $110m revenue in November 2022
2022Strava Hit $110m revenue in July 2022
2021Strava Hit $91m revenue in November 2021
2020Strava Hit $72m revenue in November 2020
2009Launched with $0 revenue

Strava Valuation, Funding Rounds

Strava reached a $2.2B valuation in 2025, set during its None round.

Strava has raised $151.9M in total funding across 5 rounds, most recently a $12.6M Series B round in 2022.

Strava Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$500M$40M$1B$80M$1.5B$120M$2B$160M$2.5B$200M200920112013201520172019202120232025$2.2BSource: GetLatka.com
YearRoundAmountValuation% SoldSource
2025None-$2.2B-
2025Funding round-$2.2B-builtinsf.com
2022Series B$12.6M$1.5B1%
2020Series F$110M$1.5B7%
2014Series D$18.5M--
2013Series C$7.3M--
2011Series A$3.5M--

Founders

Michael Martin

CEO

Michael Martin is listed as CEO at Strava.

Michael Horvath

Cofounder

Michael Horvath is the Co-Founder and CEO of Strava. He earned his degree at Harvard University.

Q&A

QuestionAnswer
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Customers

Strava serves 76M customers.

Strava Employees & Team Size

Strava employs approximately 964 people as of 2026, up from 665 in 2025, including 8 sales reps that carry a quota. It serves 76M customers that rely on its solutions.

Strava Team GrowthReported headcount over time · latest figure estimated02505007501,0001,250200920112013201520172019202120232025202600964964Source: GetLatka.com
YearMilestoneSource
2026Reached 964 employees (May 2026)press.strava.comEstimated
2025Reached 665 employees (November 2025)
2024Reached 540 employees (October 2024)
2023Reached 484 employees (November 2023)
2022Reached 403 employees (November 2022)
2022Reached 403 employees (July 2022)
2021Reached 397 employees (November 2021)
2020Reached 390 employees (November 2020)
2020Reached 390 employees (November 2020)

Frequently Asked Questions about Strava

What is Strava's revenue?

Strava generates $500M in revenue.

Who founded Strava?

Strava was founded by Michael Horvath.

Who is the CEO of Strava?

The CEO of Strava is Michael Martin.

How much funding does Strava have?

Strava raised $151.9M across 5 rounds.

How many employees does Strava have?

Strava has 964 employees.

Where is Strava headquarters?

Strava is headquartered in San Francisco, California, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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