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Strava is a privately held company that was founded in 2009 and is headquartered in San Francisco, California. The company offers a social network and fitness tracking service for athletes, primarily focused on cycling and running. Strava's platform allows users to track and analyze their workouts, connect with other athletes, and participate in challenges and events. As of 2021, Strava has over 70 million registered users worldwide and has raised over $100 million in funding from investors.
Last updated
In 2025, Strava's revenue reached $500M. The company previously reported $500M in 2025. Since its launch in 2009, Strava has shown consistent revenue growth.
Strava reached a $2.2B valuation in 2025, set during its None round.
Strava has raised $151.9M in total funding across 5 rounds, most recently a $12.6M Series B round in 2022.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | None | - | $2.2B | - | |
Cofounder
Michael Horvath is the Co-Founder and CEO of Strava. He earned his degree at Harvard University.
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Strava serves 76M customers.
Strava employs approximately 964 people as of 2026, up from 665 in 2025, including 8 sales reps that carry a quota. It serves 76M customers that rely on its solutions.
Strava generates $500M in revenue.
Strava was founded by Michael Horvath.
The CEO of Strava is Michael Martin.
Strava raised $151.9M across 5 rounds.
Strava has 964 employees.
Strava is headquartered in San Francisco, California, United States.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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We're the UK's leading heating manufacturer. Providing central heating you can rely on for over 100...
Valuation
$2.2B
2025 Revenue
$500M
Customers
76M
Funding
$151.9M
YOY
47.9%
Avg ACV
$7
Team · 2026
964
Founded
2009
| Year | Milestone | Source |
|---|---|---|
| 2025 | Strava Hit $500m revenue in December 2025 | |
| 2025 | Strava Hit $500m revenue in May 2025 | builtinsf.comEstimated |
| 2024 | Strava Hit $338m revenue in December 2024 | |
| 2023 | Strava Hit $275m revenue in June 2023 | businessofapps.com |
| 2022 | Strava Hit $110m revenue in November 2022 | |
| 2022 | Strava Hit $110m revenue in July 2022 | |
| 2021 | Strava Hit $91m revenue in November 2021 | |
| 2020 | Strava Hit $72m revenue in November 2020 | |
| 2009 | Launched with $0 revenue |
| 2025 |
| Funding round |
| - |
| $2.2B |
| - |
| builtinsf.com |
| 2022 | Series B | $12.6M | $1.5B | 1% |
| 2020 | Series F | $110M | $1.5B | 7% |
| 2014 | Series D | $18.5M | - | - |
| 2013 | Series C | $7.3M | - | - |
| 2011 | Series A | $3.5M | - | - |
| Year | Milestone | Source |
|---|---|---|
| 2026 | Reached 964 employees (May 2026) | press.strava.comEstimated |
| 2025 | Reached 665 employees (November 2025) | |
| 2024 | Reached 540 employees (October 2024) | |
| 2023 | Reached 484 employees (November 2023) | |
| 2022 | Reached 403 employees (November 2022) | |
| 2022 | Reached 403 employees (July 2022) | |
| 2021 | Reached 397 employees (November 2021) | |
| 2020 | Reached 390 employees (November 2020) | |
| 2020 | Reached 390 employees (November 2020) |
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