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Valuation

$2.2B

2025 Revenue

$500M

Customers

76M

Funding

$151.9M

YOY

47.9%

Avg ACV

$7

Team · 2026

964

Founded

2009

Strava Revenue, Valuation & Funding (2025)

Strava generated $500M in revenue in 2025.

Strava is a privately held company that was founded in 2009 and is headquartered in San Francisco, California. The company offers a social network and fitness tracking service for athletes, primarily focused on cycling and running. Strava's platform allows users to track and analyze their workouts, connect with other athletes, and participate in challenges and events. As of 2021, Strava has over 70 million registered users worldwide and has raised over $100 million in funding from investors.

Last updated

Strava Revenue

In 2025, Strava's revenue reached $500M. The company previously reported $500M in 2025. Since its launch in 2009, Strava has shown consistent revenue growth.

Strava Revenue GrowthReported revenue / ARR over time$0$125M$250M$375M$500M$625M200920112013201520172019202120232025$0$91M$275M$500MSource: GetLatka.com
YearMilestoneSource
2025Strava Hit $500m revenue in May 2025builtinsf.comEstimated
2024Strava Hit $338m revenue in December 2024Not recorded
2023Strava Hit $275m revenue in June 2023businessofapps.com
2022Strava Hit $110m revenue in July 2022Not recorded
2021Strava Hit $91m revenue in November 2021Not recorded
2020Strava Hit $72m revenue in November 2020Not recorded
2009Launched with $0 revenue

Strava Valuation, Funding Rounds

Strava reached a $2.2B valuation in 2025, set during its None round.

Strava has raised $151.9M in total funding across 5 rounds, most recently a $12.6M Series B round in 2022.

Strava Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$500M$40M$1B$80M$1.5B$120M$2B$160M$2.5B$200M200920112013201520172019202120232025$2.2BSource: GetLatka.com
YearRoundAmountValuation% SoldSource
2025None-$2.2B-Not recorded
2025Valuation-$2.2B-builtinsf.com
2022Series B$12.6M$1.5B1%Not recorded
2020Series F$110M$1.5B7%Not recorded
2014Series D$18.5M--Not recorded
2013Series C$7.3M--Not recorded
2011Series A$3.5M--Not recorded

Founders

Michael Horvath

Cofounder

Michael Horvath is the Co-Founder and CEO of Strava. He earned his degree at Harvard University.

Customers

Strava serves 76M customers.

Strava Employees & Team Size

Strava employs approximately 964 people as of 2026, up from 665 in 2025, including 8 sales reps that carry a quota. It serves 76M customers that rely on its solutions.

Strava Team GrowthReported headcount over time · latest figure estimated02505007501,0001,250200920112013201520172019202120232025202600964964Source: GetLatka.com
YearMilestoneSource
2026Reached 964 employees (May 2026)press.strava.comEstimated
2025Reached 665 employees (November 2025)Not recorded
2024Reached 540 employees (October 2024)Not recorded
2023Reached 484 employees (November 2023)Not recorded
2022Reached 403 employees (November 2022)Not recorded
2022Reached 403 employees (July 2022)Not recorded
2021Reached 397 employees (November 2021)Not recorded
2020Reached 390 employees (November 2020)Not recorded
2020Reached 390 employees (November 2020)Not recorded

Frequently Asked Questions about Strava

What is Strava's revenue?

As of 2025, Strava generated $500M in revenue.

Who founded Strava?

Strava was founded by Michael Horvath.

Who is the CEO of Strava?

The CEO of Strava is Michael Martin.

How much funding does Strava have?

Strava raised $151.9M across 5 rounds.

How many employees does Strava have?

As of 2026, Strava had 964 employees.

Where is Strava headquartered?

Strava is headquartered in San Francisco, California, United States.

Compare Strava to the industry

See how Strava ranks against the best Vertical Industry Software companies by revenue and funding.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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