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Buenos Aires, Distrito Federal, Argentina
Tiendanube is a B2B SAAS platform that allows small and medium-sized businesses to create and manage their own online stores. It provides a user-friendly interface, customizable templates, and a range of e-commerce features such as product management, inventory tracking, order processing, and secure payment gateways. With Tiendanube, businesses can quickly and easily set up their online presence and start selling products or services to customers.
Last updated
In 2024, Tiendanube's revenue reached $71M. The company previously reported $45.6M in 2023. Since its launch in 2012, Tiendanube has shown consistent revenue growth.
Tiendanube is a bootstrapped SaaS startup. Founded in 2012, Tiendanube has grown to $71M in revenue without raising any venture capital or outside funding.
As a self-funded SaaS company, Tiendanube has built its business with no outside investment.
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Tiendanube serves 80K customers.
Tiendanube employs approximately 607 people as of 2026, up from 487 in 2023, including 60 sales reps that carry a quota. It serves 80K customers that rely on its solutions.
Tiendanube generates an estimated $71M in annual revenue.
Tiendanube was founded by Santiago Sosa.
The CEO of Tiendanube is Santiago Sosa.
Tiendanube is bootstrapped and has not raised outside funding.
Tiendanube has 607 employees.
Tiendanube is headquartered in Buenos Aires, Distrito Federal, Argentina.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$71M(Est.)
Customers
80K
Funding
$0
Avg ACV
$887
Team
607
Founded
2012
| Year | Milestone | Source |
|---|---|---|
| 2024 | Tiendanube Hit $71m revenue in October 2024 | Estimated |
| 2023 | Tiendanube Hit $45.6m revenue in December 2023 | Estimated |
| 2020 | Tiendanube Hit $18m revenue in August 2020 | |
| 2012 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 607 employees (December 2024) | |
| 2024 | Reached 569 employees (October 2024) | |
| 2023 | Reached 487 employees (December 2023) | |
| 2023 | Reached 487 employees (September 2023) | |
| 2023 | Reached 459 employees (January 2023) | |
| 2022 | Reached 442 employees (December 2022) | |
| 2022 | Reached 487 employees (January 2022) | |
| 2021 | Reached 450 employees (December 2021) | |
| 2021 | Reached 402 employees (August 2021) | |
| 2020 | Reached 233 employees (December 2020) | |
| 2020 | Reached 250 employees (August 2020) | |
| 2020 | Reached 199 employees (June 2020) | |
| 2019 | Reached 163 employees (December 2019) | |
| 2018 | Reached 162 employees (December 2018) |
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