Understandbetter logo
Founded 2017


2019 Revenue





How Understandbetter hit $14.4K in Revenue with 6 Customers in 2019.

About Understandbetter

We are Building products that will help people and managers to make their work ecosystem better.

Monthly Revenue


Total Expenses


Net Income


Ebidta Margin


YOY Growth

Rule of 40


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Understandbetter CEO Pankaj Harita Gs on 07/09/2019

Watch the podcast


1579 A 15th Main Road ChennaiTamil NaduIndia

Understandbetter Revenue

In 2019, Understandbetter revenue run rate hit $14.4K in revenue.


Understandbetter Valuation and Funding History

Understandbetter has raised a total of $30.0M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
09/25/2018Seed Round$30.0M


Understandbetter has 6 customers.

Lifetime Months

Monthly ARPU


Lifetime Dollars

Acquisition Cost

Average Annual Price




Understandbetter has an annual churn rate of 0.00%

Churn vs Expansion

Gross Annual Dollar Churn


Annual Dollar Expansion


Net Revenue Retention




Understandbetter has 5 employees.


Total Team Size









Pankaj Harita Gs

UnderstandBetter was built a couple of years back and took a turn last year. We iterated the product with our user and market research results and launched it as a fresh product. We have been growing exponentially in our customer base and market acquisition. Swaathi and me, Pankaj, have invested our time and efforts in building and growing this company to success and our experience if working together comes of help here.


What's your age?


Favorite online tool?


Favorite book?

Design Sprint

Favorite CEO?

Kathryn Minshew

Advice for 20 year old self

How to market/sell!

Is this your company? Add our badge to your website:

Frequently Asked Questions about Understandbetter

When was Understandbetter founded?

Understandbetter was founded in 2017.

Who is the CEO of Understandbetter?

The CEO of Understandbetter is Pankaj Harita Gs

How many employees does Understandbetter have?

Understandbetter has 5 employees.

How much revenue does Understandbetter generate?

Understandbetter generates $14.4K in revenue.

How much funding does Understandbetter have?

Understandbetter has raised $30.0M.

Where is Understandbetter headquarters?

Understandbetter is headquartered at 1579 A 15th Main Road ChennaiTamil NaduIndia

People Also Viewed

CIPD Jersey Branch logo

CIPD Jersey Branch

We aim to promote championing better work and working lives by providing opportunities locally to members and non-members to assist businesses shape the future of people management. Jersey is an active branch with a varied programme of events and activities to encourage engagement and raise the profile of CIPD and best practices in Human Resources and Learning & Development. Our volunteer committee members bring a wealth of talent and diversity to the branch. Our professional experiences represent all industry sectors with a varying range of skill sets. On behalf of the Jersey Committee, we look forward to greeting you at our events and thank you for your interest.

Ultimate-Software logo


Ultimate Software is an American technology company that develops and sells UltiPro, a cloud-based human capital management software system for businesses.

PeopleStrong logo


Comprehensive HR Tech for enterprises comprising of Talent Acquisition, Talent Management, and Human Capital Management.

Gusto logo


Gusto develops web-based payroll solution for small- and medium-sized businesses. It operates an online platform that provides payroll, benefits, human resources, and integration services for employers and employees in the United States. Gusto offers health benefits and workers’ compensation benefits that include medical insurance, commuter benefits, and 401(k) contributions as well as workers’ compensation insurance plans, time tracking, and integration services, and access to employees for processing payroll from web-enabled devices such as smartphones and tablets. It also provides access to employees and contractors to browse their previous pay stubs, review their payroll forms, verify their personal details, and statistics about their pay, tax payments and federal forms filing services, and security and support services. Gusto serves startups, coffee shops, doctors, creative agencies, lawyers, and boutiques. Edward Kim, Joshua Reeves, and Tomer London founded ZenPayRoll in 2011 that became Gusto, with its headquarters in San Francisco in California with an additional office in Denver in Colorado.|.

Ascender Group logo

Ascender Group

Ascender Group is a provider of payroll service intended to deliver human capital management services. The company offers consolidated reporting in the currency and language. It provides tailored services that are fully managed enabling clients to tackle very large, complex issues that require processor-engineering, process standardization, automation and extended payroll-services. Ascender was founded in 2007 and is headquartered in Sydney, Australia. The company seeks to expand its business portfolio through mergers and acquisitions.

Hotschedules logo


Our software is designed to automate operational challenges like recruiting, training, scheduling, business intelligence, shift communication, labor and inventory management. Our world-class products include HotSchedules, HotSchedules Recruit, HotSched...

View Instantly:

Create a free account to view data on 30,318 SaaS Companies

30,318 companies | Updated Fri Nov 26 2021

GetLatka is the only place to get accurate revenue data on SaaS companies. You'll also see valuations, growth rates, CEO emails and 28 other metrics per company. Signup below to view instantly.

We interview hard-to-reach SaaS founders.


Then take audio data and organize it in charts and excel.