Adrian Dayton
- CEO at Clearviewsocial
GetLatka interview
How Clearviewsocial Reached $2M ARR and Sold for 13x EBITDA in 2021 (Interview with CEO Adrian Dayton)
Adrian Dayton (CEO of Clearviewsocial) spoke to Nathan Latka on November 1, 2022.
Clearviewsocial figures from the interview
- ARR at Sale (2021)
- $2M+
- EBITDA Multiple at Exit (2021)
- 13x
- Founder Ownership at Exit (2021)
- 60%
- Team Size at Exit (2021)
- 15
- EBITDA (post-sale, 2 years later) (2022)
- $1M
“I kind of got to this point where I had put my team in place. We had a great product, and we kind of hit up against a TAM problem. So the industry just wasn't that big and we'd eaten most of the market. And after trying to pivot into other sectors, I just realized I just wasn't having fun anymore.”
“One of those people told me their whole story and they're like, By the way, I think our platform might want to buy your company, after I told them my numbers. I said, Okay, that's great. And then at the same time, I had a follow-up podcast with you where you said, What's your EBITDA? And you said, I think someone would write you a check for your company right now. And I was like, Let's go.”
“It doesn't matter if it's terrible. That's right. And they didn't know all the terms. They just knew the price. So, they had much better terms and they bumped up the price and structured a two year earn out so that I could get all the money I wanted for the company. And yeah, we had a deal.”
Bio
Adrian Dayton is an internationally recognized speaker on social media and business development. At the end of 2013, Adrian launched ClearView Social, a saas software business. ClearView Social makes it easy to get professionals sharing to social media, and is currently in use by over 50,000 professionals worldwide.
Company
Clearviewsocial
Cottonwood Heights, United States · Founded 2013
- Revenue
- $5M
- Funding
- $1.7M
- Team size
- 10
- Customers
- 180