GetLatka interview
How MoxiWorks Reached $50M Revenue Serving 3,500 Enterprise Brokerages (Interview with CEO York Baur)
York Baur (CEO of MoxiWorks) spoke to Nathan Latka on January 5, 2023.
MoxiWorks figures from the interview
- Annual Revenue (2023)
- $50M
- Customers (Brokerages) (2023)
- 3,500
- Agents on Platform (2023)
- 400,000
- Average Contract Value (2023)
- $100K ARR
- Largest Customer Contract (2023)
- $1M per year
“We sell to brokerages and in particular, the enterprise brokerage. One of the lessons learned, I think is the consumer and small business part of the market is very hard. As a SaaS company, you always have to be concerned about churn and boy, you can't avoid it at the low end of the market. So we chose a decade ago when we started this journey to concentrate on the enterprise.”
“Think of us as salesforce.com for residential real estate and it's more than just CRM, it's a whole suite of products, websites, presentation software, the CRM of course, management tools, recruiting tools, etcetera, everything you need essentially for a brokerage to give an agent to be successful.”
“Our small deals are typically 50,000 in ARR, although we don't concentrate heavily on that end of the market, we tend to focus on more, we would call at least the middle market, which is, I'd say, 100 k to 500 k ARR, but we have customers, a number of them that are single digit millions per year for us. So it's really a spectrum.”
Bio
Start-up and turnaround exec with a unique blend of general management, sales and marketing and tech skills. Specialized in venture-backed and family-owned technology companies, helping them get their product right, then go to market using direct sales, marketing, and business development to make revenue growth, scale and profitability happen. Extensive experience in fundraising and corporate development.