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How ProfitOptics CEO Geoff Marlatt grew ProfitOptics to $20M revenue with a 68 person team in 2024.

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ProfitOptics Revenue

In 2024, ProfitOptics's revenue reached $20M. Since its launch in 2008, ProfitOptics has shown consistent revenue growth.

ProfitOptics Revenue GrowthReported revenue / ARR by year$0$5M$10M$15M$20M$25M200820102012201420162018202020222024$0$20MSource: GetLatka.com
YearMilestone
2024ProfitOptics Hit $20m revenue in June 2024
2008Launched with $0 revenue

ProfitOptics Valuation, Funding Rounds

ProfitOptics's most recent disclosed valuation is $60M.

ProfitOptics is a bootstrapped Analytics Platforms startup. Founded in 2008, ProfitOptics has grown to $20M in revenue without raising any venture capital or outside funding.

As a self-funded Analytics Platforms SaaS company, ProfitOptics has built its business with no outside investment.

ProfitOptics Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120082008 cumulative: $0 • 2008 Founded: $02008 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

ProfitOptics Employees & Team Size

ProfitOptics employs approximately 68 people as of 2026.

ProfitOptics has 68 total employees in different roles and functions.

ProfitOptics Team GrowthReported headcount over time01530456075200820102012201420162018202020222024006868Source: GetLatka.com
YearMilestone
2024Reached 68 employees (December 2024)
2024Reached 69 employees (July 2024)

Founder / CEO

Geoff Marlatt

Geoff Marlatt is listed as Founder / CEO at ProfitOptics.

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Customers

We do not have customer count information for ProfitOptics yet.

Frequently Asked Questions about ProfitOptics

What is ProfitOptics's revenue?

ProfitOptics generates $20M in revenue.

Who founded ProfitOptics?

ProfitOptics was founded by Geoff Marlatt.

Who is the CEO of ProfitOptics?

The CEO of ProfitOptics is Geoff Marlatt.

How much funding does ProfitOptics have?

ProfitOptics raised $0.

How many employees does ProfitOptics have?

ProfitOptics has 68 employees.

Where is ProfitOptics headquarters?

ProfitOptics is headquartered in Glen Allen, Virginia, United States.

Compare ProfitOptics to the industry

ProfitOptics operates across multiple industries. Browse revenue, funding, and growth data for ProfitOptics in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

ProfitOptics Revenue 2024: $20M ARR, $60M Valuation