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Enterprise HCM SaaS
Last updated
In 2024, Applaud's revenue reached $4.2M. The company previously reported $3.1M in 2023. Since its launch in 2008, Applaud has shown consistent revenue growth.
Applaud is a bootstrapped HRMS & HCM Software startup. Founded in 2008, Applaud has grown to $4.2M in revenue without raising any venture capital or outside funding.
As a self-funded HRMS & HCM Software SaaS company, Applaud has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
Chief Operating Officer
Harishankar Gajula is listed as Chief Operating Officer at Applaud.
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We do not have customer count information for Applaud yet.
Applaud employs approximately 72 people as of 2026, down from 91 in 2023.
Applaud generates an estimated $4.2M in annual revenue.
Applaud was founded by Duncan Casemore.
The CEO of Applaud is Duncan Casemore.
Applaud is bootstrapped and has not raised outside funding.
Applaud has 72 employees.
Applaud is headquartered in Worthing, England, United Kingdom.
Applaud operates across multiple industries. Browse revenue, funding, and growth data for Applaud in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$4.2M(Est.)
Funding
$0
Team
72
Founded
2008
| Year | Milestone | Source |
|---|---|---|
| 2024 | Applaud Hit $4.2m revenue in October 2024 | Estimated |
| 2023 | Applaud Hit $3.1m revenue in December 2023 | Estimated |
| 2021 | Applaud Hit $2.3m revenue in April 2021 | |
| 2008 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 72 employees (October 2024) | |
| 2023 | Reached 91 employees (December 2023) | |
| 2022 | Reached 86 employees (December 2022) | |
| 2021 | Reached 79 employees (December 2021) | |
| 2021 | Reached 59 employees (April 2021) |
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