How Bant CEO Andrei Breaz grew Bant to $7M revenue and 31 customers in 2021.

this is the top where I interview entrepreneurs who are number one or number two in their industry in terms of Revenue or customer base you'll learn how much revenue they're making what their marketing funnel looks like and how many customers they have I'm now at $20,000 per talk 5 and6 million he is help bent on global domination we just broke our 100,000 unit sold Mark and I'm your host Nathan lka okay top drive this week's SP up the 100 bucks is Rick segman Rick segman he is stuck brick and mortar business that is his Focus so congratulations Rick if you guys want to win 100 bucks every Monday on the show in order to enter simply subscribe to the show on iTunes now and then text the word Nathan to 33444 again text the word Nathan to 33444 folks many of you reach out to me and you say Nathan so many guests on your show talk about the importance of batching but whenever I try and batch you tell me this you go Nathan they don't book backto back times so you or they don't show up after they book it's frustrating the answer is guys you have to use Smart Tools I use a tool called AE scheduling at Nathan l.com I'll tell you specifically how I use it later on in the episode this is episode 543 my name is Nathan Latka and be sure to tune in tomorrow morning where I talk to Eric bogs he was a former competitor of mine at heo now he's running rev boss which did 700 Grand in 2015 Revenue they're doing about again 90 grand per month now in December January 2017 and they're helping customers Drive Revenue by getting them B2B leads again I will acquire a business in the B2B lead space here very soon follow me on Facebook Twitter and Snapchat to get behind the scenes details good morning guys Nathan ly here our guest this morning is Andre Breeze he's currently the founder and CEO of b. a B2B leads company before that he was founder at captify which was acquired by well Investments and before that he was working uh as an STL specifically on the VMware account at Hardy Hanks and has many many more kind of experiences in the B2B sales space we'll focus on b. today Andre are you ready to take us to the top yeah I'm ready okay tell us what the company does uh b. and what's your Revenue model how do you make money okay so um in essence what we do we we um um initiate conversations uh for other companies we we're solely talking about B2B companies here so we we engage in uh conversations with their ideal prospects and once they respond with interest that's when we forward the the lead and and they continue the conversation from from where we left off and yeah they they work on closing the deal um that's just simply put it um there's much more behind it um it's you I will say uh they get access to an analystic dashboard as well so it looks like a SAS based business model but it's also a service that we're providing because we need to and we have to hold our customers hands through the whole process um Andre just to be clear this is just we only have 15 minutes so I want to make sure we we figure this out quick this is basically if somebody doesn't want to hire their own sales team and have headcount expenses they can basically buy your services and you act as basically a sales team finding the lead getting the lead hot and then passing the hot lead off to to be closed by the company is that accurate yeah pretty much I wouldn't say sales but more like uh prospecting and lead generation stage uh very close to pre-sales rather than uh actually closing the sale okay are you any different than these companies where you go and say you know download a thousand targeted leads that have a team of 10 people in the B2B Enterprise space and they shoot an Excel sheet how are you different than that yeah so first of all we don't sell data uh it's not what we do we use um the data that we generate using our own software and that has a lot more data points than any other spreadsheet that you can buy off the shelf out there um I'm talking about really Advanced Data points that we're using in the campaign uh you can start I mean apart from the basics um you can um just think about the technology that they're using on their website uh how much they're spending on third party Technologies even whether they're a male or female uh or are they part of a certain group on LinkedIn um any connections that they share in common so really hundreds of data points that we using and uh again for each industry each uh camp pain it's a different set of data points that we have to use and then give us an idea you said your pricing model is kind of a combination of SAS plus Professional Services what's the average customer paying you per month well I wouldn't say yeah uh the the delivery is more like a combination the uh but yes you are correct it's a monthly um subscription that they're paying uh the average I'll say the medium plan that's most popular one it's almost uh 1,200 a month okay that includes the all the prospecting the um uh all the campaign creative and everything else the whole strategy uh it's a customized strategy that that that we're bringing for each client uh and it comes with a guarantee as well uh with a 100% money back guarantee what's the guarantee around uh around the number of hot lead um because what you see on our plans that's the minimum that we guarantee 100% it's usually a lot more than that that but how do you know if it's a hot lead though that sounds pretty subjective uh our definition of a hot lead uh because we're working with cold email Outreach is basically a a positive reply with immediate interest in their product or service how do you know if the reply is positive uh basically you Andre how do you get around this happens all the time how do you get around the situation where somebody pays you you say 's a thousand hot leads we're we're guaranteeing their hot leads we know they're hot leads the customer gets the list and goes no only 80% of these are hot leads then there's a debate how do you work out that debate okay so the 1200 those are the quality leads those are the prospects that we're reaching out to the ideal prospects or customers that we're reaching out to on their behalf the hot leads are a lot less like 10 to 15 hot leads those are the guaranteed ones uh there's usually very uh little debate around the hot lead uh and even if there is we usually deliver a lot more than that minimum so that's always always covered uh if it's not for some reason then we always offer a full refund I see okay what year did you launch the business then pardon what year did you launch the business in uh a year and a half ago so early 20 late 2014 uh early 2015 I would say okay and have you bootstrapped or have you raised capital uh self-funded self-funded yeah you could say bootstrapped it all started as U this was basically the process that I've used to uh grow captify I needed a sales an effective and efficient sales process and Le generation process so this is the same process or almost the same process that I used and then from there on it evolved into b iio as a standalone service and here we here we are and so today December 2016 how many customers are you working with on a monthly basis um again it it looks like a SAS model but their needs are a bit different because many of them come on and off so existing ones right now active considering we've got hold days uh approaching F uh we're around 30 31 active ones but remember those are the ones that have existing campaign right now so in in your Mac in your highest month over the past year how many actives did you have in a single month uh around 50 55 uh but I'd also like to mention that we're now in I mean up until now we were in a sort of a discovery phase so uh we never really started to to REM things up and and made all the efforts to scale things up and this is something that we're planning for the for next year for uh 2017 okay and can I I know it fluctuates because you're you know people come and go and you have holiday season Etc but if you have a $1,200 arpo times the 3100 customers is it fair to kind of guesstimate that you're doing about 37 Grand in monthly recurring Revenue uh yes that would be pretty much accurate I would say around uh almost 400k uh in revenue for the past year yeah um but considering that I mean uh considering the uh the strategies that we've got lined up for the next year I would say we're we're now aiming for 1.5 million at least for for for next year okay and in 2015 what was total revenue do you remember uh don't have that in front of me but again it was a lot less this year I I would say that we were still in a discovery phase uh when and and learning a lot about the the clients that we can help because we got approached by various various clients from industries that you wouldn't even think of and they were able to uh and we were able to manage successful campaigns for them and some of them are still with us for for the past six eight months can you name Andre one or two of the clients using you just so we can kind of really put color around the ideal customer you're working with uh really various we you'll see on I mean on our website you'll have a lot of case studies and there are another 10 to be added this month uh can you...