Classy logo
Founded 2011


2020 Revenue






How Classy hit $54.0M in Revenue with 2K Customers in 2020.

About Classy

Classy is an American software company and an online fundraising platform designed for nonprofit organizations.

Monthly Revenue


+ $2.0M (80.00%)
Total Expenses


Net Income


Ebidta Margin


YOY Growth


Rule of 40



350 Tenth Avenue San DiegoCaliforniaUnited States

Classy Revenue

In 2020, Classy revenue run rate hit $54.0M in revenue.


Classy Valuation and Funding History

Classy has raised a total of $57.6M.

Why are so many SaaS founders taking money from instead of VC's?
Funding DateRoundAmountTotalValuation


Classy has 2K customers.

Lifetime Months


Monthly ARPU


Lifetime Dollars


Acquisition Cost


Average Annual Price


$0$6.0K18 month payback period024681012141618


Classy has an annual churn rate of 12.00%

Churn vs Expansion

Gross Annual Dollar Churn


Annual Dollar Expansion


Net Revenue Retention




Classy has 220 employees. They have 64 sales reps that carry a quota, an engineering team of 33 and a marketing team of 11.


Total Team Size



33 (15%)


64 (29%)


11 (5%)


Scot Chisholm

Scot is the CEO & Co-Founder of Classy, a social enterprise that creates world-class online fundraising tools for nonprofits, modernizing the giving experience to accelerate global social impact. Since 2011, fundraising on the Classy platform has doubled each year—resulting in thousands of nonprofits collectively raising over half a billion dollars.


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Frequently Asked Questions about Classy

When was Classy founded?

Classy was founded in 2011.

Who is the CEO of Classy?

The CEO of Classy is Scot Chisholm

How many employees does Classy have?

Classy has 220 employees.

How much revenue does Classy generate?

Classy generates $54.0M in revenue.

How much funding does Classy have?

Classy has raised $57.6M.

Where is Classy headquarters?

Classy is headquartered at 350 Tenth Avenue San DiegoCaliforniaUnited States

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