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Valuation

$180M

2024 Revenue

$60M

Funding

$0

Team

166

Founded

1998

How Double Good CEO Tim Heitmann grew to $60M revenue with a 166 person team in 2024.

At Double Good, we’re all about raising joy. Our easy-to-use app makes fundraising 100% virtual and contactless for sellers and buyers, allowing coaches and instructors to do more of what they love. Fifty percent of sales are returned to the event organizers, enabling them to achieve their goals faster with less effort. These funds are transformed into uniforms, instruments, cleats, calculators, travel opportunities, brand-new experiences and boundless joy. Our handcrafted, small batch popcorn is made to order, comes in more than a dozen caramelicious, butterblissful, cheese-tastic flavors, and has helped teams and kids’ groups raise more than $200 million to fund their goals, fuel their passions and make dreams come true. Our social initiatives are a reflection of our values. While Double Good is fulfilling dreams, the Double Good Kids Foundation is committed to leveling the playing field for children with special needs. We created and host Double Good Days: daylong events designed to provide hands-on, sensory activities in sports, art and music for the kids and their families. We welcome prospective employees and partners who hunger to be part of something bigger, something that empowers kids of all abilities to do more of what they love. Let’s raise some joy together.

Last updated

Double Good Revenue

In 2024, Double Good's revenue reached $60M. Since its launch in 1998, Double Good has shown consistent revenue growth.

Double Good Revenue GrowthReported revenue / ARR over time$0$15M$30M$45M$60M$75M19982000200220042006200820102012201420162018202020222024$0$60MSource: GetLatka.com
YearMilestoneQuote
2024Double Good Hit $60m revenue in September 2024
1998Launched with $0 revenue

Double Good Valuation, Funding Rounds

Double Good's most recent disclosed valuation is $180M.

Double Good is a bootstrapped SaaS startup. Founded in 1998, Double Good has grown to $60M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Double Good has built its business with no outside investment.

Double Good Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$119981998 cumulative: $0 • 1998 Founded: $01998 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Tim Heitmann

Tim Heitmann is listed as Founder / CEO at Double Good.

Q&A

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Customers

We do not have customer count information for Double Good yet.

Double Good Employees & Team Size

Double Good employs approximately 166 people as of 2026.

Double Good Team GrowthReported headcount over time040801201602001998200020022004200620082010201220142016201820202022202400166166Source: GetLatka.com
YearMilestone
2024Reached 166 employees (December 2024)
2024Reached 169 employees (September 2024)

Frequently Asked Questions about Double Good

What is Double Good's revenue?

Double Good generates $60M in revenue.

Who founded Double Good?

Double Good was founded by Tim Heitmann.

Who is the CEO of Double Good?

The CEO of Double Good is Tim Heitmann.

How much funding does Double Good have?

Double Good raised $0.

How many employees does Double Good have?

Double Good has 166 employees.

Where is Double Good headquarters?

Double Good is headquartered in Burr Ridge, Illinois, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Double Good Revenue 2024: $60M ARR, $180M Valuation