Each Tuesday, we reverse-engineer a real SaaS company's revenue, profit, CAC, funnels, and its top growth tactic.
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eCoach is a powerful and intuitive platform for organisations to create and deliver quality online training.
The first of its kind, eCoach combines a user-friendly Learning Management System with outstanding rapid authoring capabilities. With eCoach, organisations can create and deliver online training from a single integrated platform.
Whether it's facilitating meaningful staff interactions, providing the tools to analyse training performance, or allowing staff to create engaging content in minutes, eCoach is designed to make the training environment seamless and powerful.
After spending 18 months in beta, eCoach launched as a fully-functional Learning Management System with robust authoring features. The platform was well received; in 2017, eCoach secured high-level capital investment due to its strong success in the online training space.
With a focus on cloud-based, mobile-optimised learning, with little need for IT expertise, eCoach makes online training accessible and easy.
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In 2024, Coassemble's revenue reached $2.7M. The company previously reported $1.5M in 2023. Since its launch in 2016, Coassemble has shown consistent revenue growth.
Coassemble is a bootstrapped Other Collaboration Software startup. Founded in 2016, Coassemble has grown to $2.7M in revenue without raising any venture capital or outside funding.
As a self-funded Other Collaboration Software SaaS company, Coassemble has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
CEO
Ryan is the co-founder and CEO of Coassemble. Ryan is a thoughtful leader that does his best to help his team from the frontline. Whether it’s leading all-hands meetings, chatting with investors, strategizing with the leadership team, or helping a team member succeed, Ryan is always available. Ryan’s seen the power of engaged teams and how incredible that experience can be for any organization that has the right tools.
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| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Coassemble serves 1K customers.
Coassemble employs approximately 17 people as of 2026, down from 24 in 2023, including 7 sales reps that carry a quota. It serves 1K customers that rely on its solutions.
Coassemble generates an estimated $2.7M in annual revenue.
Coassemble was founded by Ryan Macpherson.
The CEO of Coassemble is Ryan Macpherson.
Coassemble is bootstrapped and has not raised outside funding.
Coassemble has 17 employees.
Coassemble is headquartered in Australia.
Coassemble operates across multiple industries. Browse revenue, funding, and growth data for Coassemble in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$2.7M(Est.)
Customers
1K
Funding
$0
Avg ACV
$2.7K
Team
17
Founded
2016
| Year | Milestone | Source |
|---|---|---|
| 2024 | Coassemble Hit $2.7m revenue in October 2024 | Estimated |
| 2023 | Coassemble Hit $1.5m revenue in November 2023 | Estimated |
| 2022 | Coassemble Hit $1.8m revenue in November 2022 | |
| 2021 | Coassemble Hit $2.2m revenue in November 2021 | |
| 2021 | Coassemble Hit $2.2m revenue in April 2021 | |
| 2020 | Coassemble Hit $1.5m revenue in December 2020 | |
| 2016 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 17 employees (October 2024) | |
| 2023 | Reached 24 employees (November 2023) | |
| 2022 | Reached 30 employees (November 2022) | |
| 2021 | Reached 36 employees (November 2021) | |
| 2021 | Reached 36 employees (April 2021) | |
| 2020 | Reached 29 employees (November 2020) |
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