These are the top SaaS companies in Kenya. In todays day and age its possible to launch a company from anywhere. We wanted to show some love for Kenya by featuring these 11 companies with combined revenues of $14.2M.
Together, Kenya SaaS companies employ over 263 employees, have raised $32.0M capital, and serve over 0 customers around the world.
Developer of an online educational service platform designed to provide low-cost mobile technology. The company's platform offers an online assistance application that unites students, parents and teachers via mobile technology and provides online study ma
Social Media Marketing Software
Developer a software-as-a-service (SaaS) platform for mobile commerce that is built specifically for African businesses. The company's platform is an easy-to-use online marketplace which allows informal traders, SMEs and established businesses to sell thei
Developer of a cloud-based software application designed to provide access to microgrid electricity to rural homes. The company's software application and proprietary smart meter run real-time data analytics and automate account management tasks while remo
HR and payroll processing from SMBs in Africa-Gusto for Africa.
Financial Services Software
Provider of software as a service tool for funds, companies and law firms intended to securely digitize assets. The company's platform is backed by the latest blockchain technologies and provides strong security and globally transferable securities, enabli
Information Technology Software
Developer of an online dashboard designed to be used as an instant messaging platform. The company's dashboard provides a Customer Relationship Management (CRM) system application, enabling businesses to communicate with their audiences using WhatsApp, WeC
Software As A Service Platform(Saas)
Provider of a cloud-based media storage platform designed to build and deploy applications. The company's media storage platform securely and reliably provides a backup of surveillance footage in the cloud, enabling consumers to monitor live cameras via we
B2B Marketplace Platforms
Provider of a marketing data analytics platform designed to gather cost-effective and high-quality consumer insights from emerging markets. The company's cloud-based platform tracks bulk databases on consumer behavior and product sales to create market ins
Artificial Intelligence Software
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83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.
Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.
If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.
We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?
Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).
Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).
The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.