Cleveland, Ohio, United States
Fello AI is an AI-powered marketing engagement platform founded in 2022 and headquartered across a distributed team operating in five countries. The company serves residential real estate agents, building tools designed to decentralize real estate and empower agents with automated marketing and engagement capabilities. Fello launched its software product in October 2022 after pivoting from an iBuying concept. From that launch date, the company reached $10 million in ARR within 18 months, and co-founder Stephen London reported the company was on the verge of crossing $15 million in ARR as of December 2024, with a stated target of $20 million ARR by year-end 2024. The company raised a $3 million seed round in 2021 under its original iBuying model, then raised $1 million in SAFE funding from real estate team users following its pivot to software. Fello has also used debt financing through Founderpath. The company grew from $400,000 to $7 million in ARR during 2023 while spending only $80,000 on marketing, relying heavily on community building, live events, webinars, and affiliate marketing rather than paid acquisition.
- Revenue
- $10M
- Customers
- -
- Year founded
- 2021
- Funding
- $4M
- Team size
- 123
- Growth
- -