Valuation
$22.7M
2021 Revenue
$7.6M
Customers
500
Funding
$0
Avg ACV
$15.1K
Team · 2024
84
Founded
2014
How Crayon CEO Jonah Lopin grew to $7.6M revenue and 500 customers in 2021.
Provider of a competitive intelligence & analysis platform intended to help businesses track, analyze and act based on market movements. The company's platform helps to capture and analyze complete competitive intelligence like external messaging and positioning, product and pricing changes, hiring plans, partner strategies and more, enabling businesses to take decisions and act before a competitor does.
Last updated
Crayon Revenue
In 2021, Crayon's revenue reached $7.6M. Since its launch in 2014, Crayon has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2021 | Crayon Hit $7.6m revenue in April 2021 | |
| 2014 | Launched with $0 revenue |
Crayon Valuation, Funding Rounds
Crayon's most recent disclosed valuation is $22.7M.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Founder / CEO
Jonah Lopin
CEO
Jonah Lopin is the CEO and co-founder of Crayon. Prior to Crayon, Jonah was VP Customer Success at HubSpot, joining as an early employee and scaling the team over six years to thousands of customers and hundreds of employees. Jonah has also built and launched social and mobile apps and served as a consultant in the Strategy & Operations group at Deloitte Consulting. Jonah has lived and worked in China, where he focused on entrepreneurship and non-profits. He holds a BA from Cornell and an MBA from MIT Sloan.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
Crayon serves 500 customers.
Crayon Employees & Team Size
Crayon employs approximately 84 people as of 2026, down from 98 in 2023, including 16 sales reps that carry a quota. It serves 500 customers that rely on its solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 84 employees (December 2024) |
| 2024 | Reached 83 employees (October 2024) |
| 2023 | Reached 98 employees (September 2023) |
| 2023 | Reached 128 employees (January 2023) |
| 2022 | Reached 135 employees (January 2022) |
| 2021 | Reached 123 employees (August 2021) |
| 2021 | Reached 90 employees (April 2021) |
Frequently Asked Questions about Crayon
What is Crayon's revenue?
Crayon generates $7.6M in revenue.
Who founded Crayon?
Crayon was founded by Jonah Lopin.
Who is the CEO of Crayon?
The CEO of Crayon is Jonah Lopin.
How much funding does Crayon have?
Crayon raised $0.
How many employees does Crayon have?
Crayon has 84 employees.
Where is Crayon headquarters?
Crayon is headquartered in Boston, Massachusetts, United States.
Compare Crayon to the industry
Crayon operates across multiple industries. Browse revenue, funding, and growth data for Crayon in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profilePeople Also Viewed
Qobra
Qobra is an AI-first sales compensation platform founded in 2020 by Antoine Fort (CEO), Axel (CTO), and Tongue (CPO). The company automates end-to-end commissions, replacing spreadsheet-based workflows for sales organizations. Fort co-founded the business almost immediately after graduating, drawing on relationships with senior sales leaders to understand the problem rather than personal experience as a commission-earner. Qobra has grown from a 100K pre-seed round and its first customer in 2020 to approximately 8M in ARR as of May 2026, serving more than 250 customers at an average ACV of roughly 30,000 per year. The company broke 1M ARR in 2022, reached between 4M and 5M ARR twelve months prior to the interview, and is targeting 10M ARR by end of 2026. Total funding raised stands at 5.7M across a 111K pre-seed in 2020 and a 5.5M seed in 2022, supplemented by a 10M Series A in late 2023 and 2M in debt financing. Investors include Singular and Brieger. The team has grown to 49 people. The single most interesting strategic inflection point is Qobra's bet that AI agents will allow it to capture dollars currently flowing to implementation consultants and external firms. The company is launching three agents, called the Analyst, the Architect, and the Coach, in June 2026, with the Architect able to build and deploy compensation plans in minutes instead of weeks. Fort frames this as turning a 6-dollar services market into software revenue, citing Sequoia's thesis that for every dollar spent on software, six dollars are spent on services.
Chattermill Analytics
Copilot transforms the way you interact with your customer data. With the power of generative AI, you can get answers to all of your CX, product, and marketing questions, improving team alignment, efficiency, and productivity. Have questions? Just ask!
Sentisis
Sentisis is the Customer Experience platform for the Spanish language
SPOT
Provider of a cloud based measurement software designed to make cloud computing more accessible and practical through simplicity and technical resources driven by the community. The company's cloud based measurement software uses artificial intelligence and machine learning to capture and analyze the data of the real world through video to predict and establish more precise marketing strategies, enabling businesses to optimize processes and gain competitive advantage.
Tera
Tera is a AI powered smarter finance platform offering unified experience for businesses
Tauri
Developer of a cloud based cyber security platform designed to provide effective and secure services to business across all places. The company's cyber security platform stores and safeguards confidential and classified information from threats and enables only the sender and recipient have access to encryption keys that are used to open communications and other files through web browsers, mobile phones, Windows and Mac, enabling organizations to handle communication, scheduling and file management in a secured way.
