DreamApply logo
Founded 2011


2021 Revenue





How DreamApply hit $1.8M in Revenue with 100 Customers in 2021.

About DreamApply

DreamApply is a student admission platform for higher education institutions (HEIs) launched in 2011. DreamApply has revolutionised the way universities work with international applicants from interest to enrolment. Launched in 2011, DreamApply has fine tuned the process of international admissions for 150+ institutions from 20 countries to support internationalisation strategies of HEIs. *How did DreamApply get started?* DreamApply was built on detailed analysis of more than 100 international HEIs which paved the way for an easily customisable and user friendly admission management software. Stockholm School of Economics in Riga was the first customer launched in October 2011. Soon after that DreamApply was adopted to manage all international admissions in Estonia (https://estonia.dreamapply.com/). *Why DreamApply has close to 100% customer retention?* According to customer feedback survey done in spring 2017, 9 out of 10 users of DreamApply recommend DreamApply to their c

Monthly Revenue


Total Expenses


Net Income


Ebidta Margin


YOY Growth

Rule of 40




DreamApply Revenue

In 2021, DreamApply revenue run rate hit $1.8M in revenue.


DreamApply Valuation and Funding History

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation


DreamApply has 100 customers.

Lifetime Months

Monthly ARPU

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Acquisition Cost

Average Annual Price



DreamApply has an annual churn rate of 0.00%

Churn vs Expansion

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DreamApply has 21 employees. They have 5 sales reps that carry a quota They have an engineering team of 8. and a marketing team of 1.


Total Team Size



8 (38%)


5 (24%)


1 (5%)


Mart Aro


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Frequently Asked Questions about DreamApply

When was DreamApply founded?

DreamApply was founded in 2011.

Who is the CEO of DreamApply?

The CEO of DreamApply is Mart Aro

How many employees does DreamApply have?

DreamApply has 21 employees.

How much revenue does DreamApply generate?

DreamApply generates $1.8M in revenue.

How much funding does DreamApply have?

DreamApply has raised $0.0.

Where is DreamApply headquarters?

DreamApply is headquartered at Estonia

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