Duelrevenue & funding
Brand Advocacy SoftwareLondon, England, United KingdomFounded 2012CEO Paul Archer
Duel is a Brand Advocacy Software company based in London, founded in 2012.
- Customers
- 450
Duel revenue
Duel has not published its revenue. GetLatka estimates it at about $3.6M a year (October 2024).
All 3 revenue readings, with sources
| As of | Revenue | Source |
|---|---|---|
| Apr 2021 | $1.2M | – |
| Dec 2023 | $3MEST. | GetLatka estimate |
| Oct 2024 | $3.6MEST. | GetLatka estimate |
– source not recorded
Duel funding rounds & investors
Duel has raised $2.5M in one round, in October 2020.
| Date | Round | Raised |
|---|---|---|
| Oct 2020 | Funding round | $2.5M |
| Total raised | $2.5M |
Duel CEO, founders & employees
Paul Archer founded Duel in 2012 and runs it as CEO. Duel had 51 employees (October 2024, LinkedIn), up from 40 a year earlier.
- Paul ArcherFounder & CEO
All 5 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| Oct 2024 | 51 | |
| Dec 2023 | 40 | |
| Dec 2022 | 29 | |
| Dec 2021 | 20 | |
| Apr 2021 | 14 | – |
Duel FAQ
What is Duel's revenue?
GetLatka estimates Duel's revenue at about $3.6M a year (October 2024). The company hasn't published its own figure.
How much funding has Duel raised?
Duel has raised $2.5M in one funding round, in October 2020.
How many employees does Duel have?
Duel had 51 employees in October 2024, according to LinkedIn.
Who is the CEO of Duel?
Paul Archer is the CEO of Duel and founded the company in 2012.
Who founded Duel?
Paul Archer founded Duel in 2012.
Browse Brand Advocacy Software
How this page is sourced
4 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.
Updated Oct 7, 2026Data disclaimerReport a correctionClaim this profileRun Duel? Join the podcast