Latka logo

Top 166 Customer Journey Analytics Software SaaS Companies in May 2026

As of May 2026, there are 166 SaaS companies in Customer Journey Analytics Software. They have combined revenues of $2.7B and employ 13.1K people. They have raised $2.8B and serve 111.7M customers combined.

Customer Journey Analytics Software is designed to help organizations understand and optimize the entirety of a customer's experience with their brand. By analyzing data from various touchpoints across different channels, these tools provide insights into customer behavior, preferences, and pain points during their journey. Organizations use this software to track the effectiveness of marketing strategies, improve customer retention, and enhance overall engagement. Typical features of customer journey analytics software include multi-channel tracking, real-time data analysis, visual reporting, and predictive modeling. These features allow users—such as marketing teams, customer experience professionals, and data analysts—to visualize customer interactions, identify drop-off points, and tailor their strategies accordingly. The primary users of these solutions tend to revolve around marketing and customer experience roles, who aim to derive actionable insights from customer data for improved decision-making.

Companies
166
Revenue
$2.7B
Funding
$2.8B
Employees
13.1K

Filters

Sorting: Highest -> Lowest

Filters

Top Customer Journey Analytics Software Companies

Showing 10 of 58 companies ranked by annual revenue.

1
Gan.AI

Mountain View, California, United States

Delight your customers using our generative AI video personalization platform — record once, and generate millions of hyper-customized videos for every user across each step of the customer journey with perfect voice and lip-sync.

Revenue
$1M
Customers
-
Year founded
2021
Funding
-
Team size
50
Growth
-
2
Community Benchmark

Santa Rosa, California, United States

Community Benchmark uses proprietary algorithms to measure the relative success of tasting rooms and helps wineries discover new growth opportunities.

Revenue
$990K
Customers
-
Year founded
2017
Funding
-
Team size
9
Growth
-
3
Paylode

Miami, Florida, United States

Follow our page to get deep insights into customer engagement, behavior, loyalty, and of course – perks programs. A Paylode perks program increases conversion, retention, engagement, satisfaction, and ultimately, long-term customer happiness. Plus, unlock a brand-new revenue stream for your business. Bring immense value and delight to your customers at the moment they need it most. Paylode is the customer perks platform for growing companies. Easily build, launch, and promote a perks program in a fraction of the time and cost it takes to do it yourself. Paylode is like having an entire partnership team in your corner. We vet hundreds of offers and provide the no-code tools to save you hundreds of hours and thousands in partnership management overhead.

Revenue
$990K
Customers
-
Year founded
2020
Funding
-
Team size
9
Growth
-
4
Rengage

Redmond, Washington, United States

Rengage makes it easy to create a unified journey, bringing all your customer touch points together in one place. Take control of your customer journeys with Rengage. With our powerful features and intuitive user-interface, you’ll be able to set up experiments quickly and start optimizing your customer experiences for maximum impact. Stop guessing and start optimizing!

Revenue
$880K
Customers
-
Year founded
2023
Funding
-
Team size
8
Growth
-
5
Solution One Partners

Scottsdale, Arizona, United States

Solution One Partners' advanced SaaS platform delivers world class customer engagement solutions to companies for as little as $99 a month.

Revenue
$870.1K
Customers
6.8M
Year founded
2017
Funding
-
Team size
7
Growth
13.21%
6
kana.com

Sunnyvale, California, United States

On April 5, 2011, KANA Software, Inc., a world leader in software solutions for Customer Experience Management acquired Overtone®, Inc.. Please visit the KANA Software company page for additional details: http://www.linkedin.com/company/5824?trk=tyah Overtone was the first company to develop and market a listening system in the Cloud able to collect, analyze, and report on the voice of the customer wherever it was expressed. Overtone customers included Fortune 500 companies in retail, financial services, consumer products, travel, internet media, and telecommunication industries. Overtone powers strategic insights and intelligent action with: * Proprietary Text Analytics Engine – Automates the reading and analysis of text to determine sentiment, topics, and trends from consumer generated comments. * Multiple Channel Capabilities - Monitor, understand and analyze information from all customer interaction channels including online communities, text messages, tweets, social networks, open-ended survey responses, online chat, email, and web feedback forms. * Dashboard to Root-Cause Analysis - Customers view configurable, interactive dashboards to see feedback across channels with the ability to drill-down to investigate specific topics, authors, location, customer attributes, and more. * Enterprise Reporting & Integration- Numerous out-of-the-box reports across channels, including top issues and praise, emerging alerts, and business unit specific analytics.

Revenue
$770K
Customers
-
Year founded
1995
Funding
-
Team size
7
Growth
-
7
Delve AI

San Francisco, California, United States

Delve AI helps brands and agencies with deeper understanding of digital audiences/buyers and their journeys. Current offerings: 1. Customer Persona offering generates personas and insights based on CRM/MAP data (Salesforce/HubSpot/Shopify/Klaviyo/Stripe/CSV). 2. Website Persona automatically extracts personas and journeys, segment-wise from Google Analytics and Google Search Console data. It works on aggregated and anonymized analytics data from Google Analytics, adds industry specific insights, automatically segments users based on their behavior/psychographics/demographics/geographies/transactions, enriches with insights from voice of the customer data and abstracts personas for each segment. Personas are auto-generated and kept all up to date. Gain clarity on your best-performing segment(s), refine your customer experiences and get targeting ideas from your most valuable segment to grow your business. 3. Social Persona by Delve AI creates social audience personas and delivers high-quality market research from social networks. All you have to do is to provide your website domain and Delve AI will create personas of your social audiences automatically for you. Get rich insights for each of your social segments such as brand mentioners and topic mentioners. With AI generated personas and audience intelligence, you can research each segment's demographics, geographies, interests, topics of interest, and get industry specific insights. You can also understand their online habits and discover best places to influence them. Learn who they follow on social media, which podcasts they listen to, which websites they visit and which YouTube channels they watch. 4. Competitor Persona by Delve AI creates personas for your competitors automatically. Specify one or more competitor website domains and Delve AI will generate persona(s) for those businesses. Analyze their users and and uncover marketing strategies with our competitor intelligence.

Revenue
$770K
Customers
-
Year founded
2019
Funding
-
Team size
7
Growth
-
8
Formisimo

Manchester, England, United Kingdom

Provider of an online form analytics services intended to measures and analyses consumer behaviour in online checkouts and online forms. The company's online form analytics services uses machine learning to optimise website conversions engage customers in real-time before they abandon the form, enabling clients to tackle the problem of web forms/online checkouts that go unfilled because of factors, such as confusingly worded questions, layout or formatting errors, and rogue auto-filling wreaking havoc

Revenue
$744.5K
Customers
-
Year founded
2014
Funding
-
Team size
4
Growth
21%
9
Samelogic

San Francisco, California, United States

Samelogic gives product teams instant insight into user behavior through well-timed questions that catch the moments that matter. Its smart triggers notice key interactions (eg. a pause on the pricing page or a second glance at a feature) and gathers feedback right then and there. The platform shows product teams exactly why users make their choices, turning those small but telling moments into clear guidance for building features users truly want.

Revenue
$665.2K
Customers
-
Year founded
2019
Funding
-
Team size
6
Growth
83.42%
10
Userlens

San Francisco, California, United States

Combine analytics and feedback to learn what makes your customers happy, or why they might churn. Easy to onboard, no matter the role. Keep up with your clients' adoption and feedback yourself.

Revenue
$660K
Customers
-
Year founded
2022
Funding
-
Team size
6
Growth
-

Inclusion Criteria

- The software must provide multi-channel tracking capabilities to analyze customer interactions across various platforms. - It should offer analytics features that allow users to identify patterns in customer behavior during their journey. - Must include real-time reporting to help businesses make timely and informed decisions based on current customer data. - It should enable visualization of customer journeys and provide insights that inform marketing and sales strategies. - Not limited to tracking engagement; must also help users improve customer experiences based on data analysis.