- Revenue
- $10M
- Year founded
- 2005
- Funding
- $25.6M
- Team size
- 158
Top 19 Customer Journey Analytics Software Companies With $5M–$10M Revenue (August 2026)
As of August 2026, Latka tracks 19 customer journey analytics software companies with $5M–$10M in annual revenue. They have combined revenues of $126M and employ 1K people. They have raised $93.4M and serve 100M customers combined.
Every company below sells customer journey analytics software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Customer Journey Analytics Software Companies do
Customer Journey Analytics Software is designed to help organizations understand and optimize the entirety of a customer's experience with their brand. By analyzing data from various touchpoints across different channels, these tools provide insights into customer behavior, preferences, and pain points during their journey. Organizations use this software to track the effectiveness of marketing strategies, improve customer retention, and enhance overall engagement. Typical features of customer journey analytics software include multi-channel tracking, real-time data analysis, visual reporting, and predictive modeling. These features allow users—such as marketing teams, customer experience professionals, and data analysts—to visualize customer interactions, identify drop-off points, and tailor their strategies accordingly. The primary users of these solutions tend to revolve around marketing and customer experience roles, who aim to derive actionable insights from customer data for improved decision-making.
- Companies
- 19
- Revenue
- $126M
- Funding
- $93.4M
- Employees
- 1K
Filters
Sorting: Highest -> Lowest
Top Customer Journey Analytics Software Companies With $5M–$10M Revenue
Showing 10 of 19 companies ranked by annual revenue.
2
Thanx
San Francisco, California, United States
Thanx is the leading loyalty and guest engagement platform to grow restaurant customer lifetime value in the digital era - without relying on expensive discounts. How can we help your brand grow customer LTV better than anyone else? thanx.com/why-thanx
- Revenue
- $9M
- Year founded
- 2011
- Funding
- $21.8M
- Team size
- 82
3
Innowave Marketing Group
hillsborough, California, United States
Marketing firm providing innovative relationship marketing solutions, best-in-class brands and technology platforms to help corporations enhance customer loyalty
- Revenue
- $9M
- Year founded
- 2012
- Team size
- 48
4
Salesfire
Middlesbrough, Teesside, United Kingdom
Salesfire provides retailers with data-led, intelligent customer journey optimisation solutions that guide online shoppers through the buying funnel and retain them within the ecosystem. Leveraging customer insights, Salesfire empowers businesses to boost on-site engagement, personalise user experiences, and drive revenue growth. From first-party data collection to advanced analytics, Salesfire harnesses the power of AI to identify more shoppers, enhance retargeting and transform visitor data into sales. For more information, please visit www.salesfire.co.uk or reach out to one of our team at [email protected].
- Revenue
- $8M
- Year founded
- 2017
- Team size
- 73
5
LiveSwitch
Apex, North Carolina, United States
LiveSwitch is a leading communications platform that uses instant video to transform how people work and scale their businesses. LiveSwitch makes it easier for business owners to connect with customers using instant video and document their work in real-time. LiveSwitch clients include entrepreneurs, small businesses and global Fortune 500 companies across multiple industries. LiveSwitch is led by Chairman Brian Hamilton, a seasoned entrepreneur, who is known for founding Sageworks, America's first fintech company, and starring in Free Enterprise on ABC.
- Revenue
- $7.8M
- Year founded
- 2008
- Team size
- 71
6
Wandz.ai (Formerly Namogoo)
Herzliya, Israel
Wandz.ai is a real-time adaptive customer experience platform that enables top global brands to transform every customer experience into an adaptive journey. By combining in-session, non-PII data collection with real-time inference and predictive analytics, brands can anticipate visitors' intent and next actions to craft the ultimate adaptive customer experiences.
- Revenue
- $7.6M
- Year founded
- 2014
- Team size
- 69
7
EveryMundo
Miami, Florida, United States
PROS Offer Marketing technology enables airlines to target customers with their best dynamic offers for direct channel growth and customer acquisition. Our more than 120 airline customers range from major full-service carriers to LCCs. Our products increase traffic, improve conversion rate, enhance user experience, and drive brand engagement on and off the airline’s website.
- Revenue
- $7.6M
- Year founded
- 1985
- Team size
- 69
8
Glow
Melbourne, Victoria, Australia
Glow was founded by a former PricewaterhouseCoopers director who saw a need to democratise research so that businesses without vast resources could compete in an increasingly data driven world. Our unique platform, which we liken to a customer insights ecosystem, brings together all the tools and resources you need to both understand your customers and engage with them. Our vision is to be the number one research platform used by SMEs across the world because of its efficacy and ease of use. To get there, we make it our mission to enable research to be easier, more cost-effective, enjoyable and impactful for SMEs.
- Revenue
- $6.7M
- Customers
- 100M
- Year founded
- 2013
- Team size
- 78
9
Indicative
New York, New York, United States
Customer Journey and Behavioral Analytics for Product and Marketing Teams
- Revenue
- $6M
- Customers
- 83
- Year founded
- 2014
- Funding
- $2M
- Team size
- 31
10
Pipz Automation
Florianópolis, Santa Catarina, Brazil
Pipz is a company that provides customer experience and marketing automation software. They offer customer journey automation, information technology and services, mechanical or industrial engineering, and customer success management. Pipz aims to help businesses improve their customer experience and streamline their marketing and sales processes.
- Revenue
- $5.9M
- Year founded
- 2016
- Team size
- 5
Frequently asked questions about Customer Journey Analytics Software Companies With $5M–$10M Revenue
How many customer journey analytics software companies with $5M–$10M in annual revenue are there?
Latka tracks 19 customer journey analytics software companies with $5M–$10M in annual revenue. Together they generate $126M in annual revenue and employ 1K people.
Which customer journey analytics software company with $5M–$10M in annual revenue is the largest?
FUEL-CYCLE is the largest, with $10M in annual revenue, founded in 2005.
How much revenue does a typical customer journey analytics software company with $5M–$10M in annual revenue make?
The average customer journey analytics software company in this list makes $6.6M a year, across 19 companies with reported revenue. They serve 100M customers combined.
Who are the leading Customer Journey Analytics software vendors with $5M–$10M in annual revenue?
Ranked by annual revenue, the leaders are FUEL-CYCLE, Thanx, Innowave Marketing Group, Salesfire and LiveSwitch.
How much funding have customer journey analytics software companies with $5M–$10M in annual revenue raised?
The 19 customer journey analytics software companies with $5M–$10M in annual revenue tracked here have raised $93.4M in disclosed funding between them.
Related Marketing Software categories
Inclusion Criteria
- The software must provide multi-channel tracking capabilities to analyze customer interactions across various platforms. - It should offer analytics features that allow users to identify patterns in customer behavior during their journey. - Must include real-time reporting to help businesses make timely and informed decisions based on current customer data. - It should enable visualization of customer journeys and provide insights that inform marketing and sales strategies. - Not limited to tracking engagement; must also help users improve customer experiences based on data analysis.