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Top 166 Customer Journey Analytics Software SaaS Companies in May 2026

As of May 2026, there are 166 SaaS companies in Customer Journey Analytics Software. They have combined revenues of $2.7B and employ 13.1K people. They have raised $2.8B and serve 111.7M customers combined.

Customer Journey Analytics Software is designed to help organizations understand and optimize the entirety of a customer's experience with their brand. By analyzing data from various touchpoints across different channels, these tools provide insights into customer behavior, preferences, and pain points during their journey. Organizations use this software to track the effectiveness of marketing strategies, improve customer retention, and enhance overall engagement. Typical features of customer journey analytics software include multi-channel tracking, real-time data analysis, visual reporting, and predictive modeling. These features allow users—such as marketing teams, customer experience professionals, and data analysts—to visualize customer interactions, identify drop-off points, and tailor their strategies accordingly. The primary users of these solutions tend to revolve around marketing and customer experience roles, who aim to derive actionable insights from customer data for improved decision-making.

Companies
166
Revenue
$2.7B
Funding
$2.8B
Employees
13.1K

Filters

Sorting: Highest -> Lowest

Filters

Top Customer Journey Analytics Software Companies

Showing 10 of 20 companies ranked by annual revenue.

1
Registria

Denver, Colorado, United States

Developer of post-purchase ownership experiences for durable consumer brands. The company's revenue-as a-service platform offers services that enable users to build an online customer portal, collect information customized by product and customer type, target product and service offers based on user life cycle needs, automate the selling process by handling order placement directly through the portal and allow marketing, sales and support organizations to share data, enabling businesses to integrate technology with digital marketing and thereby increase sales.

Revenue
$10M
Customers
-
Year founded
2008
Funding
-
Team size
38
Growth
191.29%
2
FUEL-CYCLE

Los Angeles, California, United States

market research software company

Revenue
$10M
Customers
-
Year founded
2005
Funding
$25.6M
Team size
158
Growth
-
3
Thanx

San Francisco, California, United States

Thanx is the leading loyalty and guest engagement platform to grow restaurant customer lifetime value in the digital era - without relying on expensive discounts. How can we help your brand grow customer LTV better than anyone else? thanx.com/why-thanx

Revenue
$9M
Customers
-
Year founded
2011
Funding
-
Team size
82
Growth
-
4
Innowave Marketing Group

hillsborough, California, United States

Marketing firm providing innovative relationship marketing solutions, best-in-class brands and technology platforms to help corporations enhance customer loyalty

Revenue
$9M
Customers
-
Year founded
2012
Funding
-
Team size
48
Growth
-
5
Salesfire

Middlesbrough, Teesside, United Kingdom

Salesfire provides retailers with data-led, intelligent customer journey optimisation solutions that guide online shoppers through the buying funnel and retain them within the ecosystem. Leveraging customer insights, Salesfire empowers businesses to boost on-site engagement, personalise user experiences, and drive revenue growth. From first-party data collection to advanced analytics, Salesfire harnesses the power of AI to identify more shoppers, enhance retargeting and transform visitor data into sales. For more information, please visit www.salesfire.co.uk or reach out to one of our team at [email protected].

Revenue
$8M
Customers
-
Year founded
2017
Funding
-
Team size
73
Growth
-
6
LiveSwitch

Apex, North Carolina, United States

LiveSwitch is a leading communications platform that uses instant video to transform how people work and scale their businesses. LiveSwitch makes it easier for business owners to connect with customers using instant video and document their work in real-time. LiveSwitch clients include entrepreneurs, small businesses and global Fortune 500 companies across multiple industries. LiveSwitch is led by Chairman Brian Hamilton, a seasoned entrepreneur, who is known for founding Sageworks, America's first fintech company, and starring in Free Enterprise on ABC.

Revenue
$7.8M
Customers
-
Year founded
2008
Funding
-
Team size
71
Growth
-
7
Wandz.ai (Formerly Namogoo)

Herzliya, Israel

Wandz.ai is a real-time adaptive customer experience platform that enables top global brands to transform every customer experience into an adaptive journey. By combining in-session, non-PII data collection with real-time inference and predictive analytics, brands can anticipate visitors' intent and next actions to craft the ultimate adaptive customer experiences.

Revenue
$7.6M
Customers
-
Year founded
2014
Funding
-
Team size
69
Growth
-
8
EveryMundo

Miami, Florida, United States

PROS Offer Marketing technology enables airlines to target customers with their best dynamic offers for direct channel growth and customer acquisition. Our more than 120 airline customers range from major full-service carriers to LCCs. Our products increase traffic, improve conversion rate, enhance user experience, and drive brand engagement on and off the airline’s website.

Revenue
$7.6M
Customers
-
Year founded
1985
Funding
-
Team size
69
Growth
-
9
Glow

Melbourne, Victoria, Australia

Glow was founded by a former PricewaterhouseCoopers director who saw a need to democratise research so that businesses without vast resources could compete in an increasingly data driven world. Our unique platform, which we liken to a customer insights ecosystem, brings together all the tools and resources you need to both understand your customers and engage with them. Our vision is to be the number one research platform used by SMEs across the world because of its efficacy and ease of use. To get there, we make it our mission to enable research to be easier, more cost-effective, enjoyable and impactful for SMEs.

Revenue
$6.7M
Customers
100M
Year founded
2013
Funding
-
Team size
78
Growth
77.68%
10
Indicative

New York, New York, United States

Customer Journey and Behavioral Analytics for Product and Marketing Teams

Revenue
$6M
Customers
83
Year founded
2014
Funding
$2M
Team size
31
Growth
-

Inclusion Criteria

- The software must provide multi-channel tracking capabilities to analyze customer interactions across various platforms. - It should offer analytics features that allow users to identify patterns in customer behavior during their journey. - Must include real-time reporting to help businesses make timely and informed decisions based on current customer data. - It should enable visualization of customer journeys and provide insights that inform marketing and sales strategies. - Not limited to tracking engagement; must also help users improve customer experiences based on data analysis.