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Top 37 Loyalty Management Software Companies With $10M–$100M Revenue (October 2026)

As of October 2026, Latka tracks 37 loyalty management software companies with $10M–$100M in annual revenue. They have combined revenues of $888.3M and employ 6.8K people. They have raised $425.2M and serve 10.8K customers combined.

Every company below sells loyalty management software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What Loyalty Management Software Companies do

Loyalty Management Software is a digital solution designed to help businesses create, manage, and analyze customer loyalty programs. These platforms facilitate enhanced customer engagement and retention by allowing companies to implement various loyalty schemes tailored to their target demographics. The software typically includes features such as program design tools, customer analytics, reward tracking, and engagement metrics, enabling organizations to understand customer behavior and preferences more effectively. Primary use cases for loyalty management software include designing loyalty programs, tracking customer interactions, and analyzing program effectiveness. Common features include customizable rewards, integration with existing customer relationship management (CRM) systems, automated communication tools, and support for multichannel marketing strategies. Typical buyers include marketing professionals, customer experience teams, and operations managers who are focused on improving customer satisfaction and loyalty through targeted initiatives.

Companies
37
Revenue
$888.3M
Funding
$425.2M
Employees
6.8K

Filters

Sorting: Highest -> Lowest

Filters

Top Loyalty Management Software Companies With $10M–$100M Revenue

Showing 10 of 37 companies ranked by annual revenue.

1Cendyn logo
Cendyn

Boca Raton, Florida, United States

Cendyn is a global hospitality cloud-based technology company that enables hotels to drive revenue, maximize profitability, and create deeper connections with guests through its integrated solutions. Serving hoteliers for nearly 30 years, Cendyn drives commercial success for hotels through its Find, Book, Grow promise: find the right guests; drive them to book direct, and grow loyalty and revenue across the spectrum of digital guest interactions. Cendyn has over 32,000 customers worldwide in more than 150 countries - including brands such as Outrigger Hospitality, Hyatt, IHG, Aman Resorts & Hotels, Relais & Châteaux, Highgate, TFE Hotels, Banyan Tree Hotels & Resorts, Coraltree Hospitality, and Onyx Hospitality Group - generating more than $20 billion in annual hotel revenue. The company supports its growing customer base from locations across the globe, including the United States, France, the United Kingdom, Singapore, Bangkok, and India.

Revenue
$80.7M
Year founded
1996
Team size
734
2Bilendi logo
Bilendi

London, Greater London, United Kingdom

Bilendi offers innovative solutions and advanced technologies to collect and manage data across a varied range of transactions (web traffic, point of sale, reviews, etc.). We collect and manage data in two complementary divisions: * Loyalty Solutions Bilendi offers omni-channel solutions for collecting and analysing data in order to win new customers and develop brand loyalty. This division incorporates bespoke loyalty programme design and management activities, as well as the Maximiles.com brand (coalition loyalty programme), Tellmewhere (recommendation and footfall generator) and Fabuleos (cashback). Bilendi currently operates customer engagement and loyalty services for over 8 million users across 4 European countries. * Market Research Solutions Bilendi is a leading provider of technology, data, and AI solutions for the market research industry. Our mission is to ethically collect and process reliable data from diverse audiences, including consumers, citizens, patients and professionals, enabling researchers to better understand society and helping economic and political stakeholders make informed decisions. With a team of over 650 experts, Bilendi operates 21 offices across 18 countries, serving more than 4,000 clients worldwide.

Revenue
$68.6M
Year founded
1999
Team size
624
3Zinrelo logo
Zinrelo

Palo Alto, California, United States

customer loyalty and referral marketing platform

Revenue
$56.9M
Customers
500
Year founded
2008
Funding
$2.1M
Team size
72
4Phorest logo
Phorest

Dublin, Ireland

salon software provider

Revenue
$50M
Customers
5K
Year founded
2003
Funding
$59.3M
Team size
321
5Zaihui logo
Zaihui

Shanghai, Shanghai, China

Zaihui is a SaaS-based data-driven marketing automation solution for local businesses that offers them with member management, precipitation members, incentive members, and mining member values. Product system offers intelligent precision marketing, integral marketing, stored-value marketing, anniversary marketing, attendant performance, theme marketing activities, and brand packaging marketing. Zaihui is headquartered in China and the company was founded in 2015.

Revenue
$49M
Year founded
2015
Funding
$76M
Team size
155
6Annex Cloud logo
Annex Cloud

McLean, Virginia, United States

customer loyalty and referral marketing platform

Revenue
$41.4M
Year founded
2010
Team size
230
7Kobie Marketing, Inc. logo
Kobie Marketing, Inc.

St. Petersburg, Florida, United States

Kobie is a global, market-leading, end-to-end loyalty solutions provider for the world’s most successful brands. With strategy-led technology, Kobie is consistently named an industry leader by Forrester with a mission of growing value through loyalty.​ ​ We turn complex customer data into actionable insights, leveraging composable technology, human-guided AI, and strategic services to enable loyalty outcomes across industries such as retail, travel and hospitality, financial services, entertainment, QSR, telecom and more. Our Kobie Alchemy® Loyalty Cloud platform delivers and measures loyalty experiences that set brands apart. Named a Top Workplace in the USA, and Top Remote Workplace, the best and brightest minds in loyalty come together at Kobie, driven by passion and innovation. We’re always looking for talented individuals, currently hiring in the U.S. and in India, who are ready to join a collaborative, growth-focused culture.

Revenue
$41.4M
Year founded
1990
Team size
376
8OneLocal logo
OneLocal

Toronto, Ontario, Canada

B2B SAAS customer acquisition and retention platform

Revenue
$34M
Year founded
2013
Team size
92
9AnyRoad logo
AnyRoad

San Francisco, California, United States

experiential marketing platform

Revenue
$31.9M
Year founded
2014
Team size
356
10Kognitiv Corporation logo
Kognitiv Corporation

Toronto, Ontario, Canada

Kognitiv redefines loyalty by helping brands securely and efficiently activate their data to engage new audiences and existing customers to earn their lifetime loyalty. In June 2020, Kognitiv and Aimia Loyalty Solutions came together to create a technology-forward business, employing people across 20 countries worldwide. With 200+ clients and partners in more than 50 markets globally, Kognitiv brings to life a world where brands work together to create new opportunities for less, gain direct access to new audiences, and create network effects where everyone wins, all the time. Kognitiv is headquartered in Toronto, Ontario, Canada, with team members in Canada (Waterloo, Mississauga, and Kitchener), Argentina (La Plata), Australia (Melbourne and Sydney), Austria (Vienna), Hong Kong, India (Bengaluru and Pune), Japan (Tokyo), Malaysia (Kuala Lumpur), Singapore, UK (London, Manchester, and Bournemouth) and United States (Charlottesville, Minneapolis and Newark).

Revenue
$25.7M
Year founded
2008
Team size
234

Frequently asked questions about Loyalty Management Software Companies With $10M–$100M Revenue

How many loyalty management software companies with $10M–$100M in annual revenue are there?

Latka tracks 37 loyalty management software companies with $10M–$100M in annual revenue. Together they generate $888.3M in annual revenue and employ 6.8K people.

Which loyalty management software company with $10M–$100M in annual revenue is the largest?

Cendyn is the largest, with $80.7M in annual revenue, founded in 1996.

How much revenue does a typical loyalty management software company with $10M–$100M in annual revenue make?

The average loyalty management software company in this list makes $24M a year, across 37 companies with reported revenue. They serve 10.8K customers combined.

Who are the leading Loyalty Management software vendors with $10M–$100M in annual revenue?

Ranked by annual revenue, the leaders are Cendyn, Bilendi, Zinrelo, Phorest and Zaihui.

How much funding have loyalty management software companies with $10M–$100M in annual revenue raised?

The 37 loyalty management software companies with $10M–$100M in annual revenue tracked here have raised $425.2M in disclosed funding between them.

Related Marketing Software categories

Inclusion Criteria

- Must provide tools for creating and managing customer loyalty programs - Should include analytics capabilities for monitoring program performance and customer engagement - Must allow for customizable reward structures to meet business goals - Should support integration with CRM and other marketing technologies - Must enable automated communication and engagement with customers - Not just a customer database; must also offer loyalty program management features