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Top 7 Sales Coaching Software Companies With $5M–$10M Revenue (September 2026)

As of September 2026, Latka tracks 7 sales coaching software companies with $5M–$10M in annual revenue. They have combined revenues of $47.8M and employ 279 people. They have raised $33.5M and serve 1K customers combined.

Every company below sells sales coaching software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What Sales Coaching Software Companies do

Sales coaching software is designed to enhance the performance of sales teams through targeted training, feedback, and mentorship. These tools typically facilitate the creation and management of coaching programs, allowing sales managers to evaluate individual rep performance and implement personalized development plans. With features like performance analytics, feedback mechanisms, and content libraries, sales coaching software ensures that sales representatives receive the guidance they need to improve their skills and close more deals. The primary use cases for sales coaching software include onboarding new sales reps, improving existing sales skills, and providing ongoing training tailored to current market trends or product knowledge. Common features found in these solutions include goal setting, performance tracking, role-playing simulations, and integration with customer relationship management (CRM) systems. Typical users of sales coaching software include sales managers, team leaders, and training professionals who focus on driving sales performance and ensuring alignment within their sales teams.

Companies
7
Revenue
$47.8M
Funding
$33.5M
Employees
279

Filters

Sorting: Highest -> Lowest

Filters
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Top Sales Coaching Software Companies With $5M–$10M Revenue

Showing 7 of 7 companies ranked by annual revenue.

1GTM Buddy logo
GTM Buddy

Durham, North Carolina, United States

Do you create content wikis and internal landing pages to help your reps find relevant content? Are you forcing your sellers to learn yet another tool to find content? Enabling your sales team goes beyond onboarding them or organizing sales content using folders and tags. Your reps need just-in-time enablement within their flow of work and in the context of a sales conversation. We built GTM Buddy to solve this very problem for modern revenue teams. GTM Buddy’s innovative revenue enablement solution combines never before seen just-in-time enablement with the best content analytics so that customer-facing reps deliver the best experience to their buyers. Help your sellers overcome their content discovery challenges and make them feel confident.

Revenue
$9.2M
Year founded
2020
Team size
61
2SalesHood logo
SalesHood

United States

SalesHood is the Sales Enablement Platform teams use to quickly boost sales performance.

Revenue
$8.6M
Customers
100
Year founded
2013
Team size
78
3Victory Lap logo
Victory Lap

Evanston, Illinois, United States

Sales is the world‚ most sought after business skill, yet so few teach it. Victory Lap decided to fix that problem

Revenue
$7M
Customers
900
Year founded
2016
Team size
62
4Top Gun Sales logo
Top Gun Sales

Mason, OH, United States

We provide training, tools, and technology that support your selling team's learning, growth, and performance. We believe that: • Every company deserves higher revenues and greater margins. • Every sales professional should have the tools and confidence to do their job extremely well. How We Serve Our Customers: • We can help you create and sustain a “School of Sales Excellence” within your company • We bring proven sales methods and content, delivered unique, engaging, lively fashion • Learning delivered in aunique model of learning delivery (flipped) • We leverage decades of real-world sales experience • We certify sales teams NOT simply train them • Focus on coaching and ongoing sales performance All of our efforts should point back to these principles: • Applicable – Relevant, NOT generic • Replicable – Consistent and able to duplicate • Measurable – Quantifiable metrics • Profitable – Makes financial sense • Sustainable – Not just a one-time event

Revenue
$7M
Year founded
2000
Team size
25
5Atrium AI logo
Atrium AI

San Francisco, California, United States

Atrium is a Sales Performance Management solution that improves rep attainment through consistent pipeline creation and advancement.

Revenue
$5.8M
Year founded
2016
Funding
$33.5M
Team size
28
6StreamzAI logo
StreamzAI

Singapore, Singapore

TeamStreamz Sales Cloud is a full-suite Sales Enablement and Readiness platform, bringing together brands, distributors, and retail networks keeping everyone sales-ready at all times.

Revenue
$5.2M
Year founded
2016
Team size
20
7SilkChart logo
SilkChart

San Francisco, California, United States

AI-powered sales coach

Revenue
$5M
Year founded
2022
Team size
5

Frequently asked questions about Sales Coaching Software Companies With $5M–$10M Revenue

How many sales coaching software companies with $5M–$10M in annual revenue are there?

Latka tracks 7 sales coaching software companies with $5M–$10M in annual revenue. Together they generate $47.8M in annual revenue and employ 279 people.

Which sales coaching software company with $5M–$10M in annual revenue is the largest?

GTM Buddy is the largest, with $9.2M in annual revenue, founded in 2020.

How much revenue does a typical sales coaching software company with $5M–$10M in annual revenue make?

The average sales coaching software company in this list makes $6.8M a year, across 7 companies with reported revenue. They serve 1K customers combined.

Who are the leading Sales Coaching software vendors with $5M–$10M in annual revenue?

Ranked by annual revenue, the leaders are GTM Buddy, SalesHood, Victory Lap, Top Gun Sales and Atrium AI.

How much funding have sales coaching software companies with $5M–$10M in annual revenue raised?

The 7 sales coaching software companies with $5M–$10M in annual revenue tracked here have raised $33.5M in disclosed funding between them.

Related Sales Tools categories

All Sales Tools SaaS categoriesEvery category we track inside Sales Tools, each ranked by revenue.Browse every SaaS industryThe full A-Z of SaaS categories Latka tracks, from Sales Coaching to everything else.

Inclusion Criteria

- Must provide structured coaching frameworks tailored to individual sales rep needs. - Should include analytics capabilities to track performance metrics and coaching effectiveness. - Must facilitate actionable feedback mechanisms for continuous improvement. - Should integrate seamlessly with CRM or existing sales tools for better workflow. - Not just for sales training; must also support performance evaluation and tracking.