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Valuation · 2022

$2.9B

2025 Revenue

$549M

Funding

$787M

YOY

138.4%

Team · 2026

5K

Founded

2013

Motive Revenue, Valuation & Funding (2025)

Motive generated $549M in revenue in 2025.

Motive builds technology to improve the safety, productivity and profitability of businesses that power the physical economy.

Last updated

Motive Revenue

In 2025, Motive's revenue reached $549M. The company previously reported $230.3M in 2024. Since its launch in 2013, Motive has shown consistent revenue growth.

Motive Revenue GrowthReported revenue / ARR over time$0$125M$250M$375M$500M$625M2013201520172019202120232025$0$157.3M$549MSource: GetLatka.com
YearMilestoneSource
2025Motive Hit $549m revenue in June 2025Not recorded
2024Motive Hit $230.3m revenue in October 2024Estimated
2022Motive Hit $157.3m revenue in May 2022Not recorded
2013Launched with $0 revenue

Motive Valuation, Funding Rounds

Motive reached a $2.9B valuation in 2022, set during its Valuation round.

Motive has raised $787M in total funding across 7 rounds, with its most recent round in 2025.

Motive Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$600M$200M$1.2B$400M$1.8B$600M$2.4B$800M$3B$1B2013201520172019202120232025$2.9BSource: GetLatka.com
YearRoundAmountValuation% SoldSource
2025Funding round$150M--gomotive.com
2022Series F$150M--Not recorded
2022Valuation-$2.9B-freightwaves.com
2021Series E$190M--Not recorded
2019Series D$149M--Not recorded
2018Series C$50M--Not recorded
2017Series B$18M--Not recorded
2015Series A$80M--Not recorded

Motive Employees & Team Size

Motive employs approximately 5K people as of 2026, down from 5.5K in 2025, including 1.4K sales reps that carry a quota.

Motive Team GrowthReported headcount over time · latest figure estimated01,2502,5003,7505,0006,25020132015201720192021202320252026005,0005,000Source: GetLatka.com
YearMilestoneSource
2026Reached 5K employees (January 2026)zoominfo.comEstimated
2025Reached 5.5K employees (November 2025)Not recorded
2024Reached 3.5K employees (October 2024)Not recorded
2022Reached 3.5K employees (May 2022)Not recorded

Frequently Asked Questions about Motive

What is Motive's revenue?

As of 2025, Motive generated $549M in revenue.

What is Motive's valuation?

As of 2022, Motive was valued at $2.9B.

Who founded Motive?

Motive was founded by Shoaib Makani.

When was Motive founded?

Motive was founded in 2013.

Who is the CEO of Motive?

The CEO of Motive is Shoaib Makani.

How much funding does Motive have?

Motive raised $787M across 7 rounds.

How many employees does Motive have?

As of 2026, Motive had 5K employees.

Where is Motive headquartered?

Motive is headquartered in San Francisco, California, United States.

Compare Motive to the industry

Motive operates across multiple industries. Browse revenue, funding, and growth data for Motive in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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