Each Tuesday, we reverse-engineer a real SaaS company's revenue, profit, CAC, funnels, and its top growth tactic.
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time
London, England, United Kingdom
Provider of an online data licensing platform intended to help users dynamically license their data and attention to brands. The company's online data licensing platform helps users control what data they share with brands and get rewarded by brands for sharing their data, enabling consumers to earn credits by sharing information and engaging with content or updates from relevant local businesses.
Last updated
In 2021, people.io's revenue reached $535K. Since its launch in 2015, people.io has shown consistent revenue growth.
people.io is a bootstrapped Data Management Platforms (DMP) startup. Founded in 2015, people.io has grown to $535K in revenue without raising any venture capital or outside funding.
As a self-funded Data Management Platforms (DMP) SaaS company, people.io has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
people.io serves 150K customers.
people.io employs approximately 11 people as of 2026. It serves 150K customers that rely on its solutions.
people.io generates $535K in revenue.
people.io was founded by Nicholas Oliver.
The CEO of people.io is Nicholas Oliver.
people.io is bootstrapped and has not raised outside funding.
people.io has 11 employees.
people.io is headquartered in London, England, United Kingdom.
people.io operates across multiple industries. Browse revenue, funding, and growth data for people.io in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profile
AI agents for the consumer lending industry
Developer of a sales forecasting application intended to help small businesses who need real-time...
Signaturely is the eSignature tool for people who want to keep it simple. No complex workflows. No...
SEO management platform
2021 Revenue
$535K
Customers
150K
Funding
$0
Avg ACV
$4
Team
11
Founded
2015
| Year | Milestone | Source |
|---|---|---|
| 2021 | people.io Hit $535k revenue in April 2021 | |
| 2015 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 11 employees (April 2021) |
If you're the CEO and would like to join the podcast, please DM Nathan Latka on LinkedIn.
