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PreciseTarget is a Data Science and Machine Learning Platforms company based in Bethesda, founded in 2012.

precisetarget.comLinkedInUpdated Sep 30, 2026
Annual revenue
$4.4M
Nov 2024EST.
Employees
26
Oct 2024

PreciseTarget revenue

PreciseTarget has not published its revenue. Kona Equity puts it at about $4.4M a year (November 2024).

$0
$2M
$4M
$305.1K
$854.4K
$1M
$1.2M
$4.4M
20202021202220232024
ReportedEstimateOne figure per year; a reported figure wins over an estimate
All 6 revenue readings, with sources
As ofRevenueSource
Dec 2020$305.1K–
Apr 2021$854.4K–
Nov 2022$1M–
Nov 2023$1.2MEST.GetLatka estimate
Oct 2024$1.7MEST.GetLatka estimate
Nov 2024$4.4MEST.Kona Equity estimate

– source not recorded

PreciseTarget competitors

PreciseTarget competes most directly with First Insight and Edited.

CompanyRevenueEmployeesFounded
First Insight$21M1132007
Edited$18.1M2282009
PreciseTarget$4.4M262012

PreciseTarget CEO, founders & employees

Rob McGovern founded PreciseTarget in 2012 and runs it as CEO. PreciseTarget has 26 employees (October 2024, LinkedIn).

0
10
20
17
19
23
26
26
20202021202220232024
ReportedOne figure per year; a reported figure wins over an estimate
All 6 headcount readings, with sources
As ofEmployeesSource
Oct 202426LinkedIn
Nov 202326–
Nov 202223–
Nov 202119–
Apr 202119–
Nov 202017–

PreciseTarget FAQ

How much money does PreciseTarget make?

PreciseTarget has not published its revenue. Kona Equity estimates about $4.4M a year (November 2024).

Who is the CEO of PreciseTarget?

Rob McGovern, a co-founder.

Who founded PreciseTarget?

Rob McGovern, in 2012.

How many employees does PreciseTarget have?

About 26 as of October 2024 (LinkedIn).

How this page is sourced

1 from public sources · 3 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Sep 30, 2026Data disclaimerReport a correctionClaim this profileRun PreciseTarget? Join the podcast