PreciseTarget
2024 Revenue
$4.4M
Funding
$0
Team
26
Founded
2012
PreciseTarget Revenue (2024)
PreciseTarget generated $4.4M in revenue in 2024.
Developer of a recommendation engine intended to offer personalized shopping experience and deliver compelling product offers. The company's recommendation engine uses data analytics to suggest merchandise that the users might want to buy based on their shopping history, enabling retailers to drive higher conversion by personalizing the experience for individual customers.
Last updated
PreciseTarget Revenue
In 2024, PreciseTarget's revenue reached $4.4M. The company previously reported $1.7M in 2024. Since its launch in 2012, PreciseTarget has shown consistent revenue growth.
| Year | Milestone | Source |
|---|---|---|
| 2024 | PreciseTarget Hit $4.4m revenue in November 2024 | Not recorded |
| 2024 | PreciseTarget Hit $1.7m revenue in October 2024 | Estimated |
| 2023 | PreciseTarget Hit $1.2m revenue in November 2023 | Estimated |
| 2022 | PreciseTarget Hit $1m revenue in November 2022 | Not recorded |
| 2021 | PreciseTarget Hit $854.4k revenue in April 2021 | Not recorded |
| 2020 | PreciseTarget Hit $305.1k revenue in December 2020 | Not recorded |
| 2012 | Launched with $0 revenue |
PreciseTarget Valuation, Funding Rounds
Explore the complete funding history and valuation milestones for this company. Below you will find information about each funding round and key financial metrics that shaped the company's growth trajectory.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
Founder / CEO
Rob McGovern
CEO
Rob McGovern is the CEO and founder of PreciseTarget, the data science company that's transforming how retailers connect with shoppers. By harnessing AI and machine learning to analyze consumers according to each individual’s taste in apparel, PreciseTarget helps soft-goods retailers and brands solve their sparse data problem and connect shoppers with products and offers that match their particular taste. A serial entrepreneur, Rob is well known for using technology to reshape industries. As founder of Careerbuilder, he pioneered the transformation of the recruitment industry to online, and continued that work as founder and CEO of JobFox. He has appeared widely on television and industry events as a leading voice in both the careers and customer intelligence/data science industries. He is also author of Bring Your A Game, a guide on finding success in career development.
Customers
We do not have customer count information for PreciseTarget yet.
PreciseTarget Employees & Team Size
PreciseTarget employs approximately 26 people as of 2026, including 1 sales reps that carry a quota.
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 26 employees (October 2024) | Not recorded |
| 2023 | Reached 26 employees (November 2023) | Not recorded |
| 2022 | Reached 23 employees (November 2022) | Not recorded |
| 2021 | Reached 19 employees (November 2021) | Not recorded |
| 2021 | Reached 19 employees (April 2021) | Not recorded |
| 2020 | Reached 17 employees (November 2020) | Not recorded |
Frequently Asked Questions about PreciseTarget
What is PreciseTarget's revenue?
As of 2024, PreciseTarget generated $4.4M in revenue.
Who founded PreciseTarget?
PreciseTarget was founded by Rob McGovern.
Who is the CEO of PreciseTarget?
The CEO of PreciseTarget is Rob McGovern.
How many employees does PreciseTarget have?
As of 2024, PreciseTarget had 26 employees.
Where is PreciseTarget headquartered?
PreciseTarget is headquartered in Bethesda, Maryland, United States.
Compare PreciseTarget to the industry
PreciseTarget operates across multiple industries. Browse revenue, funding, and growth data for PreciseTarget in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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