2024 Revenue
$24M
Customers
400
Funding
$0
YOY
120.7%
Avg ACV
$60K
Team
119
Founded
2002
How SmartSimple CEO Mike Reid grew SmartSimple to $24M revenue and 400 customers in 2024.
Developer of business management software designed to help organizations connect with their communities and streamline critical processes. The company's software accommodate client's processes, information and communication needs in a changing world and offers processes, information, accommodate people and communication needs as well as publish computer software management products such as grants, research, case and machine learning, enabling clients to get personalized software systems that they will be able to administer on their own.
Last updated
SmartSimple Revenue
In 2024, SmartSimple's revenue reached $24M. The company previously reported $20M in 2024. Since its launch in 2002, SmartSimple has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | SmartSimple Hit $24m revenue in November 2024 |
| 2024 | SmartSimple Hit $20m revenue in October 2024 |
| 2023 | SmartSimple Hit $10.9m revenue in December 2023 |
| 2021 | SmartSimple Hit $8.4m revenue in April 2021 |
| 2002 | Launched with $0 revenue |
SmartSimple Valuation, Funding Rounds
SmartSimple is a bootstrapped Other Collaboration Software startup. Founded in 2002, SmartSimple has grown to $24M in revenue without raising any venture capital or outside funding.
As a self-funded Other Collaboration Software SaaS company, SmartSimple has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
SmartSimple Employees & Team Size
SmartSimple employs approximately 119 people as of 2026, down from 123 in 2023.
SmartSimple has 119 total employees in different roles and functions and 7 sales reps that carry a quota. They have 400 customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 119 employees (December 2024) |
| 2024 | Reached 123 employees (October 2024) |
| 2023 | Reached 123 employees (December 2023) |
| 2023 | Reached 123 employees (September 2023) |
| 2023 | Reached 121 employees (January 2023) |
| 2022 | Reached 121 employees (December 2022) |
| 2022 | Reached 119 employees (January 2022) |
| 2021 | Reached 114 employees (December 2021) |
| 2021 | Reached 108 employees (August 2021) |
| 2021 | Reached 100 employees (April 2021) |
Founder / CEO
Mike Reid
Computer technology in my blood, 40 plus years’ experience in the growth of this industry; from mainframes through personal computers, networking, client server to cloud computing. Along the way, startups, corporations, software development, business development and above all innovation. I started my career and honed my programming craft at the same facility where the first computer was developed: the Colossus Computer at Dollis Hill created by one of my heroes: Tommy Flowers
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
See how SmartSimple acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about SmartSimple
What is SmartSimple's revenue?
SmartSimple generates $24M in revenue.
Who founded SmartSimple?
SmartSimple was founded by Mike Reid.
Who is the CEO of SmartSimple?
The CEO of SmartSimple is Mike Reid.
How much funding does SmartSimple have?
SmartSimple raised $0.
How many employees does SmartSimple have?
SmartSimple has 119 employees.
Where is SmartSimple headquarters?
SmartSimple is headquartered in Toronto, Ontario, Canada.
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Compare SmartSimple to the industry
SmartSimple operates across multiple industries. Browse revenue, funding, and growth data for SmartSimple in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .