Upfluence logo
Founded 2016

Upfluence

2018 Revenue

$4.0M

YOY

Funding

$4.0M

Overview

About Upfluence

Influencer Marketing Software

Monthly Revenue

$333.3K

Total Expenses

$433.3K

=
Net Income

-$100.0K

Ebidta Margin

-30.00%

+
YOY Growth

=
Rule of 40

-30


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Upfluence CEO Kevin Creusy on 12/01/2020

Watch the podcast


Headquarters

68 White Street New YorkNew YorkUnited States

Upfluence Revenue vs Funding

$Funding$Revenue

Revenue

In 2018, Upfluence revenue run rate hit $4.0M in revenue.

$4.0M

Funding History

Upfluence has raised a total of $4.0M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundTotalValuation

Customers

Upfluence has 1K customers.

Lifetime Months

50

×
Monthly ARPU

$333.0

=
Lifetime Dollars

$16.7K


Acquisition Cost

$8.0K

Average Annual Price

$4.0K

$0$4.0K24 month payback period024681012141618202224

Churn

Upfluence has an annual churn rate of 24.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-24.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

76.00%

Team

Employees

Upfluence has 75 employees. They have 18 sales reps that carry a quota, an engineering team of 9 and a marketing team of 8.

2018201920203.00%▲7.00%▲
DistributionQty

Total Team Size

75

Engineers

9 (12%)

Sales

18 (24%)

Marketing

8 (11%)

CEO/Founder

Kevin Creusy

After launching 3 companies in e-commerce, I identified an opportunity in the influencer marketing space. I grouped up with 3 other entrepreneurs who became the cofounders of Upfluence, we then spent the next 5 years building our company into an industry leader.


CEO Q&A

What's your age?

30

Favorite online tool?

Recurly

Favorite book?

hard thing about hard things

Favorite CEO?

Tony Shea

Advice for 20 year old self

It takes longer


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Frequently Asked Questions about Upfluence

When was Upfluence founded?

Upfluence was founded in 2016.


Who is the CEO of Upfluence?

The CEO of Upfluence is Kevin Creusy


How many employees does Upfluence have?

Upfluence has 75 employees.

How much revenue does Upfluence generate?

Upfluence generates $4.0M in revenue.


How much funding does Upfluence have?

Upfluence has raised $4.0M.


Where is Upfluence headquarters?

Upfluence is headquartered at 68 White Street New YorkNew YorkUnited States

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