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In 2024, Willo's revenue reached $5.4M. The company previously reported $3.3M in 2024. Since its launch in 2018, Willo has shown consistent revenue growth.
Willo is a bootstrapped Video Interviewing Software startup. Founded in 2018, Willo has grown to $5.4M in revenue without raising any venture capital or outside funding.
As a self-funded Video Interviewing Software SaaS company, Willo has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Willo serves 5K customers.
Willo employs approximately 47 people as of 2026, up from 38 in 2023. It serves 5K customers that rely on its solutions.
Willo generates $5.4M in revenue.
Willo was founded by Euan Cameron.
The CEO of Willo is Euan Cameron.
Willo is bootstrapped and has not raised outside funding.
Willo has 47 employees.
Willo is headquartered in Glasgow, Scotland, United Kingdom.
Willo operates across multiple industries. Browse revenue, funding, and growth data for Willo in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$5.4M
Customers
5K
Funding
$0
Avg ACV
$1.1K
Team
47
Founded
2018
| Year | Milestone | Source |
|---|---|---|
| 2024 | Willo Hit $5.4m revenue in November 2024 | willo.video |
| 2024 | Willo Hit $3.3m revenue in October 2024 | Estimated |
| 2023 | Willo Hit $2.2m revenue in December 2023 | Estimated |
| 2021 | Willo Hit $489.7k revenue in April 2021 | |
| 2018 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 47 employees (October 2024) | |
| 2023 | Reached 38 employees (December 2023) | |
| 2022 | Reached 34 employees (December 2022) | |
| 2021 | Reached 31 employees (December 2021) | |
| 2021 | Reached 10 employees (October 2021) | |
| 2021 | Reached 6 employees (April 2021) |
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