Latka logo
Yotpo logo

Yotporevenue, valuation & funding

User-Generated Content SoftwareNew YorkFounded 2011CEO Tomer Tagrin

Yotpo is a pure-play SaaS commerce marketing platform founded in 2011 and headquartered in Tel Aviv, Israel, with a major office in New York.

yotpo.comLinkedInUpdated Oct 7, 2026
Annual revenue
$213M
Oct 2024EST.
Latka Top
#28
of 1,371 interviewed companiesEST.
Valuation
$1.4B
Mar 2021
Total raised
$436M
9 rounds
Employees
894
Nov 2025

Yotpo revenue

Yotpo's last reported revenue was $100M in 2021 (Press Release). GetLatka estimates it at about $213M a year (October 2024). Yotpo is #28 on the Latka Top. The Latka Top ranks the 1,371 companies Nathan Latka has interviewed by revenue.

$0
$100M
$200M
$6.1M
–
$40M
–
$100M
$133M
$141M
$213M
20162017–18201920202021202220232024
ReportedEstimateOne figure per year; a reported figure wins over an estimate
All 6 revenue readings, with sources
As ofRevenueSource
Jun 2016$6.1M–
2019Over $40MTomer Tagrin on cameraWatch at 17:35north of 40, quarter not yet closed
2021$100MPress Release
2022$133MEST.GetLatka estimate
Nov 2023$141MEST.GetLatka estimate
Oct 2024$213MEST.GetLatka estimate

– source not recorded

Yotpo valuation

Yotpo is privately held, so there is no Yotpo stock to buy. Investors valued it at $1.4B in its March 2021 Series F.

Valuation history$1.4B Series F 2021$204M Series D 2017

Yotpo funding rounds & investors

Yotpo has raised $436M across nine rounds since 2011. The latest was a $30M Corporate round in September 2021.

DateRoundRaisedValuation
Sep 2021Corporate$30M–
Mar 2021Series F$230M$1.4B
Aug 2020Series E$75M–
Aug 2017Series D$51M$204M
Jun 2016Series C$22M–
Jun 2015Series B$15M–
Jul 2014Series A$10.7M–
Oct 2012Venture$1.5M–
Apr 2011Seed$800K–
Total raised$436M

Interviews with Tomer Tagrin

Nathan Latka has interviewed Yotpo once, speaking with Tomer Tagrin. Each figure links to the second it was said.

Growth tactics they described: Value-Added ResellersWatch at 4:13App ExchangesWatch at 3:51

Yotpo competitors

Yotpo competes most directly with Trustpilot and Judge.me.

CompanyRevenueFundingEmployeesCustomersFounded
Trustpilot$225.8M$179.7M1,143–2007
Yotpo$213M$436M8944K2011
Judge.me$8M–653.8K2015

Yotpo CEO, founders & employees

Omri Cohen founded Yotpo in 2011. Tomer Tagrin is CEO. Yotpo has 894 employees (November 2025, LinkedIn), down from 997 a year earlier.

BoardDaniel Shinar, Warren Adelman, Nimrod Cohen, Yuval Shachar, Ariel Finkelstein, Alan Feld, Adam Fisher, Ofir Azury, Bruce Taragin

InvestorsOded Hermoni, Daniel Recanati

Also at YotpoMarc Maloy, Samantha Tugentman

Work emails for 3 people at YotpoVerified addresses, available to GetLatka members.
Sign up to view
0
250
500
750
160
270
311
340
459
683
880
868
997
894
2016201720182019202020212022202320242025
ReportedOne figure per year; a reported figure wins over an estimate
All 17 headcount readings, with sources
As ofEmployeesSource
Nov 2025894LinkedIn
Oct 2024997LinkedIn
Nov 2023868LinkedIn
Sep 2023854–
2023837–
2022880–
Aug 2021683–
Dec 2020459–
Jun 2020453–
2019340Tomer Tagrin on cameraWatch at 10:06
Dec 2018311–
Aug 2017270–
Jun 2016160–
Jun 201575–
Jul 201422–
Oct 201212–
Apr 201110–

Yotpo FAQ

What is Yotpo's revenue?

GetLatka estimates Yotpo's revenue at about $213M a year (October 2024). The last reported figure was $100M in 2021, according to a press release.

What is Yotpo's valuation?

Investors valued Yotpo at $1.4B in its March 2021 Series F.

How much funding has Yotpo raised?

Yotpo has raised $436M across nine funding rounds. The latest was a $30M Corporate round in September 2021.

Is Yotpo publicly traded?

No. Yotpo is a private company, so its shares aren't traded on a stock exchange.

How many employees does Yotpo have?

Yotpo has 894 employees as of November 2025, according to LinkedIn.

Who is the CEO of Yotpo?

Tomer Tagrin is the CEO of Yotpo. Nathan Latka interviewed Tomer Tagrin.

Who founded Yotpo?

Omri Cohen founded Yotpo in 2011.

How this page is sourced

13 said on camera · 4 from public sources · 3 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice. The Latka Top ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.

Updated Oct 7, 2026Data disclaimerReport a correctionClaim this profile