ZenOutreach
Leige, Leige, Belgium
2021 Revenue
$24K
Customers
6
Avg ACV
$4K
Team
2
Founded
2021
ZenOutreach Revenue (2021)
ZenOutreach generated $24K in revenue in 2021.
ZenOutreach is a B2B lead generation service business founded in February 2021 by Laura van den Herrewegen, who owns 100% of the company. The firm operates as an outsourced sales development representative team, serving SaaS companies and marketing agencies with list building, email outreach, and custom sales development packages.
As of July 2021, ZenOutreach had six customers and a two-person team, generating approximately $1,500 to $2,000 per month in revenue. The company was founded just months before the interview and acquired its early customers primarily through networking and Facebook Groups.
Van den Herrewegen previously co-founded a technology-based real estate service and led sales at an Amazon seller management company before launching ZenOutreach. She has indicated interest in eventually developing proprietary software to complement the agency's service offerings, though no specific product roadmap had been established at the time of the interview.
Last updated
ZenOutreach Revenue
ZenOutreach was generating approximately $1,500 to $2,000 per month in revenue as of July 2021, roughly five months after its February 2021 founding. Van den Herrewegen confirmed the figure directly when the host estimated the range based on six customers at roughly $200 per month each.
| Year | Milestone | Source |
|---|---|---|
| 2021 | ZenOutreach Hit $24k revenue in July 2021 | Not recorded |
| 2021 | Launched with $0 revenue |
The company had not discussed annual revenue run rate in formal terms, and profitability was not addressed in the interview.
Founder / CEO
Laura van den Herrewegen
CEO
Laura van den Herrewegen, 31 at the time of the July 2021 interview, founded ZenOutreach in February 2021 and owns 100% of the company. She is the sole founder; the second team member is an employee, not a co-founder.
Before launching ZenOutreach, van den Herrewegen co-founded a technology-based real estate service and subsequently led sales at an Amazon seller management company. She described her departure from the Amazon role as the direct precursor to starting ZenOutreach in February 2021. Van den Herrewegen noted she is not an engineer and would rely on an outside development team if the company were to build its own software product in the future.
Net worth was not discussed in the interview and no ownership-times-valuation basis exists to estimate it, as ZenOutreach has not raised outside funding and no valuation has been stated.
Q&A
| Question | Answer |
|---|---|
| What's your age? | 34 |
Customers
ZenOutreach had six customers as of July 2021. Named clients include ManyRequests and a brief software company. Van den Herrewegen confirmed that ManyRequests was still an active paying client at the time of the interview and that at least one other client had renewed.
The list building package is priced at $100 per month and the email outreach package at $550 per month. The custom plan is described as more expensive than the standard tiers, though a specific price was not given. For ManyRequests, ZenOutreach delivered list building and LinkedIn outreach campaigns that the founder said resulted in a 120% increase in MRR for that client, along with four to five closed deals. Van den Herrewegen noted she did not have the exact dollar figures for ManyRequests' revenue gains available during the interview.
ZenOutreach serves 6 customers.
ZenOutreach Business Model
ZenOutreach sells monthly service packages across three tiers: list building at $100 per month, email outreach at $550 per month, and a custom plan priced above those tiers. The model is a pure service business with no software licensing component as of the interview date.
With six customers and a stated monthly revenue range of $1,500 to $2,000, the implied average revenue per customer is roughly $250 to $333 per month, though the exact mix of package types across the customer base was not disclosed. Gross margin, churn rate, customer acquisition cost, and profitability were not discussed in the interview.
The company previously offered LinkedIn outreach as a service but discontinued it after LinkedIn imposed a limit of 100 new connection requests per week, or 400 per month, which van den Herrewegen said made the channel too constrained to be worth offering. ZenOutreach has since focused on list building and email outreach. Van den Herrewegen expressed interest in eventually building proprietary software to expand the company's offerings, but no timeline or product specification had been established.
Point-in-time figures shared on the GetLatka podcast, each linked to the exact moment it was said on camera.
Customers (2021)
6
“Nathan Latka: And how many customers are you working with today? Laura van den Herrewegen: Today we have six customers at the moment.”
WatchZenOutreach Employees & Team Size
ZenOutreach operated with a team of two people as of July 2021: Laura van den Herrewegen and one other person. The second team member is an employee, not a co-founder. No further detail on team composition or roles was provided in the interview.
ZenOutreach employs approximately 2 people as of 2026. It serves 6 customers that rely on its solutions.
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 2 employees (January 2021) | Not recorded |
Frequently Asked Questions about ZenOutreach
Is ZenOutreach still operating?
No. ZenOutreach has shut down.
What is ZenOutreach's revenue?
As of 2021, ZenOutreach generated $24K in revenue.
Who founded ZenOutreach?
ZenOutreach was founded by Laura van den Herrewegen.
When was ZenOutreach founded?
ZenOutreach was founded in 2021.
How many employees does ZenOutreach have?
As of 2021, ZenOutreach had 2 employees.
Where is ZenOutreach headquartered?
ZenOutreach is headquartered in Leige, Leige, Belgium.
Compare ZenOutreach to the industry
ZenOutreach operates across multiple industries. Browse revenue, funding, and growth data for ZenOutreach in each sector below.
Full Interview Transcripts
Read the full interview and its transcript.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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