Valuation
$72.6M
2024 Revenue
$24.2M
Funding
$0
Team
22
Founded
2002
How 44i CEO James Lather grew 44i to $24.2M revenue with a 22 person team in 2024.
A full-service digital and traditional marketing firm helping businesses generate more revenue by dramatically improving and increasing their visibility
Last updated
44i Revenue
In 2024, 44i's revenue reached $24.2M. The company previously reported $24.2M in 2024. Since its launch in 2002, 44i has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | 44i Hit $24.2m revenue in June 2024 |
| 2024 | 44i Hit $24.2m revenue in June 2024 |
| 2002 | Launched with $0 revenue |
44i Valuation, Funding Rounds
44i's most recent disclosed valuation is $72.6M.
44i is a bootstrapped Marketing Agency startup. Founded in 2002, 44i has grown to $24.2M in revenue without raising any venture capital or outside funding.
As a self-funded Marketing Agency SaaS company, 44i has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
44i Employees & Team Size
44i employs approximately 22 people as of 2026.
44i has 22 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 22 employees (January 2025) |
| 2024 | Reached 22 employees (July 2024) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for 44i yet.
Frequently Asked Questions about 44i
What is 44i's revenue?
44i generates $24.2M in revenue.
Who founded 44i?
44i was founded by James Lather.
Who is the CEO of 44i?
The CEO of 44i is James Lather.
How much funding does 44i have?
44i raised $0.
How many employees does 44i have?
44i has 22 employees.
Where is 44i headquarters?
44i is headquartered in Sioux Falls, South Dakota, United States.
People Also Viewed

EFTsure
Provider of a payment protection platform intended to protect businesses against fraud and error that occur in the payment process. The company's financial platform assists in verifying supplier data, streamlining their supplier onboarding process and ensuring payee compliance, helping clients in maintaining watertight payment systems.

Innovative Systems, Inc
Innovative Systems is a global leader in the development and delivery of high-performance enterprise data management and risk management

Skyhive
SkyHive is a Vancouver-based AI company considered the world's most advanced reskilling technology. It has invented a unique methodology called quantum labor analysis, which is the application of artificial intelligence to analyze a workforce or labor market at its most granular (skill) level. SkyHive's core technology drives real-time insights into external labor market supply and demand conditions, supports company-level workforce planning and individual-level career and reskilling pathways; enabling people leaders to quickly acquire or transition talent and governments to facilitate rapid employment and community reskilling. SkyHive is currently supporting the rapid reskilling efforts of Fortune 1000 companies and governments on four continents. It is a for-profit social enterprise, a B Corporation, a Living Wage employer, and one of the inaugural signatories to the Commitment to the Ethical Use of Artificial Intelligence.

Prolific
Infrastructure for research on the internet.

RTS Labs
Rising Tide Solutions is a website and customized business-oriented applications development company.

Hook
Hook is a Creative Production Agency. With an emphasis on in-house and hands-on production, we develop world-class creative campaigns, content, and experiences for industry-leading brands such as: Google, YouTube, Nike, and NASA. We understand that our work gets better, faster, when the people leading it are deeply involved in its craft and creation - So we build teams with individuals at all levels, and from all backgrounds, individuals who are driven to make as much as they can with their own hands. And while the success of our work is critical, we believe what’s most important are the people who do it and the experience they have along the way. We want clients to think of us as the most trusted agency they’ve ever worked with, and we want everyone at Hook to feel this is the best job they’ve had yet.
Compare 44i to the industry
44i operates across multiple industries. Browse revenue, funding, and growth data for 44i in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .
