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Pretoria, Gauteng, South Africa
Appature, Inc. was acquired by IMS Health in March 2013. It's a Seattle-based technology company that provides cloud-based marketing software platform, now branded as Nexxus Marketing, designed exclusively for healthcare and life sciences companies. Nexxus Marketing combines a big data marketing database, campaign management engine, and insights for campaign optimization and data visualization.
Last updated
In 2021, Appature's revenue reached $76.5K. Since its launch in 2007, Appature has shown consistent revenue growth.
Appature reached a $229.6K valuation in 2025, set during its M&A Offer round.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $229.6K | - |
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We do not have customer count information for Appature yet.
Appature employs approximately 1 people as of 2026.
Appature generates $76.5K in revenue.
Appature was founded by Kabir Shahani.
The CEO of Appature is Kabir Shahani.
Appature raised $0.
Appature has 1 employees.
Appature is headquartered in Pretoria, Gauteng, South Africa.
Appature operates across multiple industries. Browse revenue, funding, and growth data for Appature in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$229.6K
2021 Revenue
$76.5K
Funding
$0
Team
1
Founded
2007
| Year | Milestone | Source |
|---|---|---|
| 2021 | Appature Hit $76.5k revenue in April 2021 | |
| 2007 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 1 employees (April 2021) |
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