How ApuTime CEO Martin Lonsky grew ApuTime to $1M revenue and 300 customers in 2024.

apputime.com they help field teams that have a lot of field and human operations optimize their time and their planning launched in 2016 he was building the MVP for six years before launching but he's grown now from 10 000 a month in Revenue to 50 000 a month in Revenue in the last two months really rapid growth they've raised about 1.7 million total today their last run was 800 000 seed round last year at about a 4.5 million evaluation he sold 15 of the company team at 10 today as they look to continue to scale hey folks my guest today is Martin alonski he's building a very cool tool called appu time which is a it's the first autonomous Erp it's aputime.com Martin you ready to take us to the top hello guys all right what's an autonomous Erp give me an example of a customer that's using you yeah um basically let's imagine you are sitting in your car and you turn on your navigation uh basically your navigation will calculate the optimal Road into your destination and it will tell you when you arrive into destination and let's imagine you can do the same in company processes and the wall execution Management in inside the processes and hundreds of projects we can tell every employee what is the best thing to do right now and we can recalculate it in real time so when anything is changed inside the company we can recalculate the everything uh what is going on in in the company Martin can you give me a specific example of a company that pays you today so we are very similar to to sub in in the process management uh platform but we make it autonomously the most of our customers are from from manufacturing or light manufacturing where a lot of projects are running and they are very complex in in the processes so we can handle the the world scheduling for the human resources so basically we optimize work time schedule in real time and is this specifically for folks that are driving like on roads and maps and you're saying there's a mountain there it's too expensive or it's too costly here yeah basically basically there was there was just a similar to to the navigation but we we don't care about about the roads and so on we calculate the the tasks so uh basically we are like Asana but wheat with uh autonomous scheduling system so we can optimize the work time schedule inside the company uh we can tell tell people what is the best task for this uh this time understood and what's the average customer or company pay you per month to use the technology yeah um basically for around uh uh 1.5 uh 1000 per month 1500 per month yeah yeah yeah the most of our customers are paying uh annually so we are talking about about 10K 10K per year and would obviously don't name the customer but what does your largest customer pay I believe that it is Siemens or or we have uh we have the customer which is a public television in here in cze Republic we are based in Czech Republic in the middle of the Europe so maybe maybe the public television it's comparable but it is absolutely different segment uh but are you talking hundred thousand dollar a year contracts or a million dollar a year contracts uh no uh we are still thinking about about 20K okay so you're still trying to figure out how to get your first customer to 20K a year yeah yeah yeah yeah yeah okay yeah but basically we are focused on on the small and medium-sized companies because there is a very huge gap between between own a simple task management tools and a solution like a sub so and just to be clear you launched in 2016 I believe right yeah yes and have you bootstrapped or raised Capital today uh currently we are bootstrapping but we are running the fundraising Roadshow uh but uh we don't need to close it as soon as possible how much are you looking to raise right now uh 1.7 to 2 million dollars oh what's going on there YouTube good to see you guys now imagine this you love watching these interviews with SAS Founders but imagine if we took all of the valuation data out from over 2807 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absolutely absolutely uh we are cool with that because we we've grown from from uh 10 10K mrr to 250 in just uh in just two months so we have very quick traction uh say that again you're at 250 000 a month in Revenue from from 10K to 250. wow you were doing 10 000 in mrr a year ago yeah we are a 50 50k mrr at this time sorry are you doing 250 000 a month right now or 58 000 a month we've grown for from 10K mrr to 50. five zero five zero and that growth happened over the past 12 months no did the girl faster in the last two months it is very very quick so if you're doing 50 000 a month today in Revenue what were you doing exactly one year ago yeah yeah yeah uh two two months ago we we've now we're on 10K a year ago how much revenue were you doing monthly okay um around one on two we've entered the market or one year ago so uh there is a huge research behind the AP time so six years uh we were doing the research I'm past academic academic researcher so there is a huge huge research behind the IEP time and we've entered the market last year so everybody had it that's six years of building an MVP launch in 2016 you go to market last year how did you pay your bills for six years easily with the angel investor behind I thought you said you bootstrapped the company yeah um at this time we are we are bootstrapping our Android investor doesn't need to invest anymore we are bootstrapping but but we need to to learn how much Capital have you raised total today uh 1.7 okay so you're not bootstrapped you have raised Capital when you raise the 1.7 million what year was that yeah sorry uh I was thinking that you you are you are asking for a bootstrapping right now uh but we are not good separate boss there so when did you raise the 1.7 million uh during this seven last years uh it was in in a lot of tranches oh I see was it a convertible note or was any of it were any of the price Equity around yeah a private Equity around so you do is they someone did put evaluation on the business yep okay so when was the last tranche of money raised was that this year or last year uh it wasn't last year and how much was that tranche just that one just just this one tranche oh let me calculate it it was in check rounds okay uh ah almost 800k okay so a lot of it and most folks in their pre-seed round are selling between 15 and 20 percent of the company were you in that same range yeah yeah absolutely uh we are we are talking about 15 okay yeah so 15 uh if you sold 15 for 800k that puts your valuation at somewhere between sort of four and five million dollars is that right uh yeah yeah after after the after the market for fall down uh we have uh we have a valuation from from the um a global company Grand turton made for 15 almost 15 million K but it was last year so maybe it's a lot of different this year understood how did you go from two thousand dollars or ten thousand dollars a month a month ago to fifty thousand dollars a month today what did you do over the past 30 days yeah um uh this is a crazy Road Show because we were selected into appsumo select and we've got a lot of ambassadors who who want to to cooperate with ap time so they very quickly started to with the affiliate and uh that's it so so we we were selected to cooperate with you with the optimum so we've launched the campaign and Martin how many paying customers do you have today 300 uh 300 companies and then of course a lot of optimal lifetime deals but we don't count it because it is only marketing and spreading our idea abroad okay if I take 300 customers paying on average one thousand five hundred dollars per month yep that would put you at 450 000 a month in Revenue you're one tenth that size so where's my math wrong um not every customer is so big so uh some customers are very very uh Chinese about 10 or 2 to 15 users and some customers are around 150 50 employees so uh so the average customer today taking your monthly recurring revenue of 50 000 divided by 300 customers the average customer today pays something like 150 a month not 1 500 per month is that right yeah yeah I I see um okay what's your tactic you know I've seen appsumo work for people and then really hurt other people and it really can hurt if you don't have a plan to move one time left into those two monthly recurring plans how are you doing that yeah yeah uh currently we we've looked uh all the uh old appsumo customers or on our uh obvious account which which is uh which is with the with the 100K uh uh uh activate program so we we don't have any cost with that uh during this this and next year oh sure you do it's your it's your time you have to support all those users that are never going to pay you again potentially absolutely absolutely and they are helping us to to make this service absolutely amazing uh currently I I was talking about it we are mostly for the company's medium-sized and and and uh yeah around the medium-sized company but we've learned uh something very important because we've acquired a lot of free answers and we are missing some few features to be best for for the Freelancers as well so maybe we can open the open this market and we would never know it no no way to be um without you without the app Sumo so today per month came from appsumo uh they're they're paying multiple ways the their upselling uh they we are creating the marketplace so you know my question my question is of your 300 customers today that are paying you monthly yeah how many of them came from appsumo directly um 10 15 maybe so why do you credit up sumo for your growth when they make up less than I mean less than six percent of your total paying customers are currently currently that this this idea we have a lot of customers who who just signed up because of the campaign and they don't know about the optimum so people just talking about it and uh use the affiliate but nobody nobody got a Partners how many how many folks are full-time on your team today uh 10 10 okay great and how many engineers okay and last question before we wrap up chat GPT robotic process automation what's the future of your space What are you building next um okay uh do you ask if if we use something from from just how do you think about the market what are you building next for your customers uh yeah um when we are when we can optimize the work time scheduler we are we are uh coming with the AI insights uh into AP time because everybody wants to know the the deepest uh the deepest uh information about the company people cannot calculate during July so it is next and another thing on our PowerPoint is a budgeting because if we can calculate to the Future uh how the projects are going on we can calculate the cash flow how the cash flow will uh going on in the time so it will be huge great we'll ruined for you in the meantime let's wrap up with the famous five one word answers here if you can number one what's your favorite Business book Business book Maybe zero to one number two is there a CEO you're following or studying um number two I love I love uh leaders he lost and maybe number number three is uh Martin one is fine the the third the third question the third question is what is your favorite online tool for building up your time currently um online too I love the product lift at this time because uh what is a very important product lift uh it is very important to have a public roadmap because it makes the community and uh the relationship between users and between between AP chime team so we use product lift to have a completely wide labeled uh Road roadmap and wish list and so on and people are very active there we can communicate with all our customers and they communicate between each other so so that works that works this is rapid fire one word answers if you can okay number four how many hours of sleep do you get every night uh how Maybe five to six and what's your situation married single kids I'm currently since uh single but I have two kids with with the same same girlfriend so we are ready to get to get married and how old how old are you uh 33 33 last question what's something you wish you knew when you were 20 years old uh and in in the next 20 20 years when you were 20 years old hey what's something you wish you knew um um so that uh everything don't need to be done something there you have at appetime.com they help field teams that have a lot of field and human operations optimize their time and their planning launch in 2016. he was building the MVP for six years before launching but he's grown now from 10 000 a month in Revenue to 50 000 a month in Revenue in the last two months really rapid growth they've raised about 1.7 million total today their last run was 800 000 seed round last year at about a 4.5 million evaluation he sold 15 of the company team at 10 today as they look to continue to scale Martin thanks for taking us to the top thank you very much one more thing before you go we have a brand new show every Thursday at 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