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How Cartana CEO John Wen grew Cartana to $37.9K revenue with a 1 person team in 2024.

Millions of SMBs are incredibly vulnerable to advances in technology. This is due to a simple but significant disadvantage -- they cannot afford to adopt technologies. If an SMB does not have essential technologies, many of them will hardly survive going forward. Our passion to help these SMBs inspired us to create Cartana. We want to empower SMBs with the tools they need in the digital age. Our business model is SaaS, Usage-based monthly subscription and no long-term contracts required. Simply put, SMB operators cannot afford to adopt the technologies that are needed for them to adapt to the digital economy. For example, digital solutions are all needed for retail businesses to keep up with today's evolving marketplace: Online Ordering, Digital Marketing, Loyalty, CRM tools, Content Personalization, Task automation tools by AL/ML. The proper tools simply do not exist or are too expensive for most SMBs to adopt. Cartana is solving these problems by developing a digital technology p

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Cartana Revenue

In 2024, Cartana's revenue reached $37.9K. The company previously reported $30K in 2023. Since its launch in 2016, Cartana has shown consistent revenue growth.

Cartana Revenue GrowthReported revenue / ARR by year$0$10K$20K$30K$40K201620172018201920202021202220232024$0$25K$30K$38KSource: GetLatka.com
YearMilestone
2024Cartana Hit $37.9k revenue in October 2024
2023Cartana Hit $30k revenue in December 2023
2021Cartana Hit $25k revenue in April 2021
2016Launched with $0 revenue

Cartana Valuation, Funding Rounds

Cartana's most recent disclosed valuation is $113.7K.

Cartana is a bootstrapped Digital Adoption Platforms startup. Founded in 2016, Cartana has grown to $37.9K in revenue without raising any venture capital or outside funding.

As a self-funded Digital Adoption Platforms SaaS company, Cartana has built its business with no outside investment.

Cartana Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120162016 cumulative: $0 • 2016 Founded: $02016 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Cartana Employees & Team Size

Cartana employs approximately 1 people as of 2026.

Cartana has 1 total employees in different roles and functions.

Cartana Team GrowthReported headcount over time0011112016201720182019202020212022202320240011Source: GetLatka.com
YearMilestone
2024Reached 1 employees (October 2024)
2023Reached 1 employees (December 2023)
2022Reached 1 employees (December 2022)
2021Reached 1 employees (December 2021)
2021Reached 1 employees (April 2021)

Founder / CEO

John Wen

John Wen is listed as Founder / CEO at Cartana.

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Customers

We do not have customer count information for Cartana yet.

Frequently Asked Questions about Cartana

What is Cartana's revenue?

Cartana generates $37.9K in revenue.

Who founded Cartana?

Cartana was founded by John Wen.

Who is the CEO of Cartana?

The CEO of Cartana is John Wen.

How much funding does Cartana have?

Cartana raised $0.

How many employees does Cartana have?

Cartana has 1 employees.

Where is Cartana headquarters?

Cartana is headquartered in Mason, Ohio, United States.

Compare Cartana to the industry

Cartana operates across multiple industries. Browse revenue, funding, and growth data for Cartana in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Cartana Revenue 2024: $37.9K ARR, $113.7K Valuation