Cooleaf logo
Founded 2012

Cooleaf

2016 Revenue

$6.0M

YOY

Funding

$800.0K

Overview

About Cooleaf

Cooleaf is a campaign-based performance incentive platform that helps leaders achieve better business results.

Monthly Revenue

$500.0K

Total Expenses

$500.0K

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

=
Rule of 40

0


Headquarters

3423 Piedmont Road Northeast AtlantaGeorgiaUnited States

Cooleaf Revenue vs Funding

$Funding$Revenue

Revenue

In 2016, Cooleaf revenue run rate hit $6.0M in revenue.

$6.0M

Funding History

Cooleaf has raised a total of $800.0K.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundTotalValuation
03/18/2013$375.0K

Customers

Cooleaf has 26 customers.

Lifetime Months

10

×
Monthly ARPU

$19.2K

=
Lifetime Dollars

$192.3K


Acquisition Cost

Average Annual Price

$230.8K

$0$230.8K024681012

Churn

Cooleaf has an annual churn rate of 120.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-120.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

-20.00%

Team

Employees

Cooleaf has 14 employees. They have 2 sales reps that carry a quota They have a marketing team of 2.

2016202027.00%▲
DistributionQty

Total Team Size

14

Engineers

0

Sales

2 (14%)

Marketing

2 (14%)

CEO/Founder

John Duisberg

I have a passion for creating things that have never been done before. Big supporter of entrepreneurs and technology. I try to always leave any place better than I found it.


CEO Q&A

What's your age?

-

Favorite online tool?

LinkedIn

Favorite book?

The Alliance

Favorite CEO?

Dharmesh Shah

Advice for 20 year old self

—Do it sooner. You’ll learn on the job.


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Frequently Asked Questions about Cooleaf

When was Cooleaf founded?

Cooleaf was founded in 2012.


Who is the CEO of Cooleaf?

The CEO of Cooleaf is John Duisberg


How many employees does Cooleaf have?

Cooleaf has 14 employees.

How much revenue does Cooleaf generate?

Cooleaf generates $6.0M in revenue.


How much funding does Cooleaf have?

Cooleaf has raised $800.0K.


Where is Cooleaf headquarters?

Cooleaf is headquartered at 3423 Piedmont Road Northeast AtlantaGeorgiaUnited States

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